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What is Hootsuite Amplify?

Boosting your social media visibility can be effectively achieved through employee advocacy with Hootsuite Amplify, which makes it easier for your team to securely share company content, thus expanding your outreach. By tapping into the significant social sway of your employees, you enable them to share authorized messages within their personal networks. Amplify features a mobile-friendly interface that enhances employee engagement, helping everyone stay connected and informed. Moreover, you can streamline your communication efforts and monitor results directly via the Hootsuite dashboard. By providing pre-approved content for your employees, you ensure that all messaging is accurate, transparent, and consistent with your brand image, while also nurturing a collaborative environment and a sense of shared mission among the workforce. This approach not only amplifies your brand's voice but also builds trust and loyalty within your team.

What is Brand Networks (BN)?

Brand Networks (BN) is leading the way in the realm of employee-generated content marketing by expertly managing large-scale programs that involve employees and local influencers for prominent brands and retailers across the globe. Their cutting-edge AI-driven platform allows employees and local teams to create authentic content, which greatly boosts engagement. Consequently, branded posts can achieve as much as 24 times the number of shares, and companies utilizing this strategy have seen impressive results, including a 27% rise in online engagement and a 19% increase in sales during their first year. With over 15 years of experience in media planning, BN employs advanced AI machine learning to effectively strategize and execute campaigns on both local and national scales, featuring four key modules. These modules encompass BN Influencer for promoting employee advocacy, BN AdTech which emphasizes AI-enhanced campaign strategies, BN Ads for thorough media activation, and BN Local aimed at strengthening local marketing initiatives. The platform’s sophisticated brand safety features, efficient campaign oversight, and rapid, scalable processes allow businesses of any size to tap into genuine voices without requiring additional staff. This approach not only deepens the connection with audiences but also leads to quantifiable positive outcomes, thereby reinforcing the value of employee-generated content in modern marketing. As brands increasingly recognize the power of authentic employee voices, the impact of BN’s solutions will likely continue to grow.

Media

Media

Integrations Supported

Facebook
Hootsuite
Instagram
LinkedIn
MediaValet
Pinterest
UpContent
X (Twitter)
YouTube

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

Hootsuite

Date Founded

2008

Company Location

Canada

Company Website

hootsuite.com/products/amplify

Company Facts

Organization Name

Brand Networks (BN)

Date Founded

2006

Company Location

United States

Company Website

bn.co

Categories and Features

Brand Advocacy

Not specified

Employee Advocacy

Content Controls / Compliance
Post Scheduling
Reporting / Analytics
Tiered User Permissions

Categories and Features

Brand Advocacy

Not specified

Employee Advocacy

Not specified

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