Hyland Content Composer vs. OpenText Exstream

Organizations are re-evaluating their communication approaches due to the impact of digital transformation and an increased emphasis on enhancing customer experiences. There is no room for the inefficient assembly of data, cluttered template libraries, or obstructed print workflows. Information needs to reach your customers precisely when they require it, in the formats they find most convenient. Hyland's premier solution for customer communication management, Content Composer, enables the generation of automated, rule-driven correspondence while ensuring the necessary levels of personalization and interactivity that contribute to an exceptional customer journey. As technology advances rapidly, customers are raising their expectations for service from insurance providers. Consequently, insurers must be equipped to engage their clients through their preferred communication channels effectively and seamlessly. This shift in expectations highlights the importance of adapting to new methods of interaction in an increasingly digital landscape.

OpenText™ Exstream is designed to provide a holistic approach to customer communication management (CCM) by leveraging existing organizational data and content to transform standard communications into distinctive, engaging experiences that cater to the customer's chosen digital and print formats, screen dimensions, and devices. This versatile solution offers deployment options that can be utilized both on-premises and in the cloud, allowing it to meet the diverse requirements of any department or complex enterprise environment; its accelerator packages ensure smooth integration with vital systems, thereby boosting the efficiency of essential business operations. With this CCM tool, organizations are equipped to create, manage, and disseminate highly-targeted and relevant customer communications through a variety of digital and print channels, which include letters, invoices, bills, statements, and other forms of customer correspondence. The most effective customer communications software not only optimizes and automates communication workflows but also actively supports strategies aimed at elevating customer engagement, helping organizations stay relevant and impactful in their client interactions. In addition, the capability to customize communications significantly enhances customer satisfaction and loyalty, fostering long-term relationships. As businesses increasingly prioritize personalized experiences, the role of CCM solutions like Exstream becomes ever more critical in achieving these objectives.