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What is IDVx?

IDVx is an innovative offering from Infillion that provides a scalable and measurable premium interactive video experience, incorporating shoppable ads across multiple platforms, including CTV, desktop, and mobile. This cutting-edge solution allows advertisers to seamlessly combine high-impact creative visuals with efficient programmatic scaling without compromise. Drawing on Infillion’s exceptional interactive creative expertise and TrueX's 12+ years of proven performance, which boasts remarkable metrics in areas such as attention, brand lift, and conversion rates, IDVx establishes a new standard for video engagement within the industry. Tailored for digital and video marketers who concentrate on crucial performance metrics throughout the entire purchasing journey, IDVx significantly amplifies campaigns to enhance brand perception and purchasing intent, achieving notable statistics like a 2% interaction rate and exceeding 90% video completion benchmarks along with advantageous CPA figures. Furthermore, this revolutionary solution is poised to transform the ways advertisers connect with consumers through interactive video content, thereby fostering deeper engagement and driving superior results in marketing campaigns. Ultimately, IDVx stands at the forefront of a new era in advertising, ensuring that brands can effectively reach and resonate with their target audiences.

What is Consensus?

Purchasers increasingly seek rapid assessments and swift outcomes. However, conventional sales methods often lead to frustration for both buyers and revenue teams, complicating efforts to enlarge deal sizes, secure wins, and reduce sales cycles. Consensus addresses these challenges effectively. Our Product Experience Platform simplifies intricate buying processes into engaging, interactive product experiences. Revenue teams can connect with buyers effectively by providing tailored product experiences that cater to each buyer’s desire to grasp value at their own pace. The features of our platform encompass: On-Demand Video Demos: Gain insights from product specialists. Interactive Product Tours: Experience core functionalities firsthand. Automated Product Simulations: Delve into various features. Additionally, we facilitate the sharing of buyer intent data, fostering alignment and speeding up decision-making. The outcome is a remarkable 30% reduction in sales cycle duration, a doubling of close rates, and an increase in deal sizes by 1.5 times, ultimately transforming the sales landscape. This innovative approach not only enhances buyer satisfaction but also empowers revenue teams to achieve their goals more effectively.

Media

Media

Integrations Supported

Adobe Marketo Engage
Eloqua
G2
GaiaNet
Gmail
Google Chrome
Highspot
Homerun
HubSpot CRM
HubSpot Customer Platform
Microsoft Outlook
Outreach
Outreach Commit
Salesforce
Salesforce Marketing Cloud Account Engagement
Salesloft
Slack
Userled
Zapier

Integrations Supported

Adobe Marketo Engage
Eloqua
G2
GaiaNet
Gmail
Google Chrome
Highspot
Homerun
HubSpot CRM
HubSpot Customer Platform
Microsoft Outlook
Outreach
Outreach Commit
Salesforce
Salesforce Marketing Cloud Account Engagement
Salesloft
Slack
Userled
Zapier

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Infillion

Date Founded

2008

Company Location

United States

Company Website

infillion.com/media/idvx/

Company Facts

Organization Name

Consensus

Date Founded

2013

Company Location

United States

Company Website

goconsensus.com

Categories and Features

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

Categories and Features

Sales Enablement

Collaboration
Contact Management
Content Management
Document Management
Goals / Quota Management
Lead Management
Meeting Management
Performance Management
Presentation Management
Proposal Management
Territory Management
Training Management

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