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What is INFUSE?

DELIVERING ON PERFORMANCE DEMANDS We work with highly regarded B2B organizations that seek to discover and apply effective performance-demand strategies tailored to their specific needs. Additionally, we develop programs designed to align with their success objectives. Since our inception in 2012, we have built countless business relationships using our social media, targeted display, and mobile outreach initiatives. Our proprietary AI technology and first-party data further enhance our ability to promote tailored content. By collaborating with both our clients and partners, we create and refine comprehensive programs that engage the appropriate audiences, buyers, and accounts, ultimately helping to achieve their desired outcomes. Our commitment to continuous improvement ensures that we stay ahead in delivering impactful strategies.

What is Cyance?

Cyance employs a clear and effective methodology: it identifies ideal customers through precise intent signals, determines the best times to engage based on their behaviors, and swiftly deploys impactful, targeted marketing campaigns. With Cyance, sales and marketing teams gain vital tools that empower them to consistently exceed their revenue targets. As a leading provider of global B2B intent data, Cyance not only delivers unmatched coverage in European markets but also supports native language searches, enhancing accessibility for intent-driven buyers across the region. The account-based marketing platform effectively combines inbound and outbound demand generation while providing sophisticated management of intent signals, which encompasses monitoring alerts and activating specific audiences, thus affording businesses a deeper insight into buyer intent. By accurately identifying and focusing on genuine intent, organizations can streamline their sales and marketing efforts, leading to higher conversion rates and overall success. This strategic approach ultimately promotes a more effective allocation of resources, enabling teams to concentrate on high-potential leads, maximizing their market impact, and fostering enhanced customer relationships that drive long-term growth. Additionally, the emphasis on understanding buyer intent allows companies to adapt their strategies dynamically, ensuring they remain competitive in an ever-evolving marketplace.

Media

Media

Integrations Supported

Salesforce
Adobe Marketo Engage
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
LinkedIn
Salesforce Marketing Cloud Account Engagement

Integrations Supported

Salesforce
Adobe Marketo Engage
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
LinkedIn
Salesforce Marketing Cloud Account Engagement

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

INFUSE

Date Founded

2010

Company Location

United States

Company Website

infuse.com

Company Facts

Organization Name

Cyance

Date Founded

2007

Company Location

United Kingdom

Company Website

cyance.com/how-it-works/

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Content Marketing

Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

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