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What is IQBlade?

IQBlade provides unparalleled intelligence to vendors, distributors, and resellers in the technology sector, offering them valuable insights into their prospects, partners, competitors, and customers. By assessing a broader range of data sources than any other player in the market, we deliver tailored insights that stand out in the industry. Since our establishment in 2016, we have concentrated on supplying intelligence and insights to leading technology companies. After merging with Tech Data, we expanded our service portfolio to include innovative marketing solutions and increased our global footprint. As a forward-thinking digital agency, we drive significant results for businesses by employing data-driven marketing strategies, cohesive platforms, channel expertise, and the finest communication methods. Our SaaS platform is utilized by sales and marketing professionals in the tech realm to swiftly analyze millions of data points, identify ideal targets, uncover in-depth insights, and customize their engagement techniques to boost their success rates. Our dedication to leveraging data empowers our clients to maintain a competitive edge in an ever-changing market landscape, ultimately paving the way for sustained growth and innovation.

What is Adobe Analytics?

Adobe Analytics is a powerful, AI-enhanced customer analytics platform that brings together data, content performance, and customer journey insights into a unified framework. Designed for enterprise marketing, product, and business teams, it enables organizations to collect, process, analyze, and activate data from multiple channels in one centralized environment. Customer Journey Analytics connects cross-channel interactions across devices and time, delivering advanced segmentation, pathing analysis, and flexible attribution modeling. The B2B Edition provides account-level insights, buying-group analytics, and multi-touch attribution to support complex sales cycles. Digital Analytics offers robust reporting tools and governance capabilities for transforming digital engagement data into measurable impact. Content Analytics leverages AI to measure asset performance and understand content influence across the entire journey. Product Analytics delivers event-based insights, user and cohort analysis, and guided workflows to identify friction points and optimize conversion drivers. Seamless integration with Adobe Experience Platform ensures data consistency, compliance, and scalability. High-speed visualization tools and unlimited segmentation allow teams to uncover trends quickly and make informed decisions in real time. By unifying analytics across marketing, sales, product, and content strategies, Adobe Analytics helps enterprises deliver personalized experiences, improve attribution accuracy, and drive measurable revenue growth.

Media

Media

Integrations Supported

Integrations Supported

Acquigo
Adobe Mix Modeler
Adobe PDF Library SDK
Adobe Target
Amplitude
Claravine
Dataslayer
Improvado
InEvent
Ketch
Meiro
ODOSCOPE
Omeda
Oncrawl
Orange Logic
Orbita
Quantum VS-NVR Series
Titan
TrackAd
VNTANA

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

IQBlade

Date Founded

2016

Company Location

United Kingdom

Company Website

www.iqblade.com

Company Facts

Organization Name

Adobe

Date Founded

1982

Company Location

United States

Company Website

business.adobe.com/products/adobe-analytics.html

Categories and Features

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Categories and Features

Conversion Tracking

Not specified

Digital Analytics

Not specified

eCommerce Analytics

Not specified

eCommerce Tools

Not specified

Marketing Analytics

Not specified

Marketing Attribution

Attribution Modeling
Cross-Channel Attribution

Product Analytics

Not specified

RFM Analysis

Not specified

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