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What is Income Access?

Income Access provides a comprehensive range of marketing technology and digital marketing solutions tailored for the iGaming, cryptocurrency, forex, and lottery sectors. Our goal is to support businesses and affiliates in these fields to cultivate enduring, profitable, and sustainable partnerships. Since its inception in 2002, Income Access has collaborated with over 300 brands and engaged with more than 25,000 influential publishers and affiliates. We utilize our proprietary affiliate marketing software and deliver digital marketing services to our partners, enabling them to enhance customer acquisition, boost brand visibility, and optimize revenue streams. Serving as a multifaceted entity, Income Access combines the roles of a software developer, affiliate network, and marketing agency. If you're interested in elevating your business, reach out to one of our industry specialists today for more insights!

What is CAKE?

Effective oversight of performance marketing in real-time is crucial. With CAKE's robust performance-marketing software, you gain visibility into your marketing initiatives and are equipped to make informed decisions that enhance your strategy. By accurately managing and evaluating partner performance, you can significantly improve your profit margins. Furthermore, the capability to gather, verify, and distribute leads instantaneously helps in maximizing profitability. The multitouch attribution feature enables you to assess the effectiveness of various channels and fine-tune your Return on Ad Spend (ROAS). Additionally, CAKE's Affiliate Marketing Solutions provide essential tools for the efficient management and analysis of your partner marketing program, ensuring you can boost performance and attract high-value partners. Meanwhile, CAKE's Lead Generation Solution efficiently captures and authenticates leads in real-time, while also measuring closed-loop performance to optimize your acquisition strategies for the best possible results. This comprehensive approach allows marketers to stay ahead in a competitive landscape.

Media

Media

Integrations Supported

Trackonomics
InPlaySoft

Integrations Supported

Trackonomics
7shifts
Adobe Marketo Engage
Adsterra
Anura.io
CAKE Guest Manager
CallTrackingMetrics
Docyt
Flows
Invoca
Offer18
Publisher Discovery
Pushnami
QuickBooks Online
TrackDrive
Trackier

API Availability

API Availability

Pricing Information

Pricing depends on needs and volume
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
Linux

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

Income Access

Date Founded

2002

Company Location

Canada

Company Website

incomeaccess.com/affiliate-marketing-software-program/

Company Facts

Organization Name

CAKE

Date Founded

2010

Company Location

United States

Company Website

www.getcake.com

Categories and Features

Ad Networks

Not specified

Ad Server

Not specified

Advertising Agency

Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking

Affiliate

Affiliate Management
Affiliate Tracking
Banner Management
Commission Management
Contest Management
Coupon Management
Email / Newsletter Communication
Fraud Detection
Multi Level Marketing (MLM)
Multi-Language
Social Sharing

Campaign Management

Not specified

Content Marketing

Not specified

Performance Marketing

Not specified

PPC

Not specified

Categories and Features

Affiliate

Affiliate Management
Affiliate Tracking
Banner Management
Commission Management
Contest Management
Coupon Management
Email / Newsletter Communication
Fraud Detection
Multi-Language

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

eCommerce Analytics

Not specified

eCommerce Tools

Not specified

Lead Capture

Dashboard
Lead Distribution

Lead Generation

Lead Capture
Lead Database Integration

Lead Management

Campaign Management
Lead Capture
Source Tracking

Marketing Attribution

Attribution Modeling
Conversion Tracking
Cross-Channel Attribution
Multi-Touch Attribution
ROI Tracking

Performance Marketing

Not specified

Referral

Affiliate Marketing
Campaign Management
Contact Management
Lead Engagement
Referral Tracking
Rewards Management

Web Analytics

Campaign Management
Conversion Tracking
Goal Tracking
Keyword Tracking
Multiple Site Management
Referral Source Tracking
Site Search Tracking
User Interaction Tracking

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