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What is Influur?

Influur is an AI-powered creator marketing and influencer campaign management platform that helps businesses automate the planning, execution, and measurement of social media campaigns. The software combines influencer discovery, audience intelligence, campaign strategy, creator communications, content management, and performance analytics within a centralized workspace. Its autonomous AI agent, Pulse, interprets marketing objectives and generates campaign recommendations based on audience interests, emerging trends, creative formats, and available budgets. For music marketing campaigns, the platform analyzes social media sounds, genre preferences, and audience behavior to identify creators whose content aligns with particular artists or releases. Its proprietary Pulse Score ranks potential influencers according to campaign relevance, helping marketers select creators for specific promotional objectives. Creator profiles include contact methods, previous collaborations, historical pricing information, response rates, and past campaign performance to support informed partnership decisions. Automated outreach tools send personalized messages to multiple creators, coordinate negotiations, and identify replacement influencers when selected participants become unavailable. Campaign execution features allow teams to distribute creative briefs, manage content submissions, review deliverables, coordinate publishing schedules, and monitor campaign progress. Secure payment workflows use authorized third-party payment providers to distribute creator compensation after agreed content requirements have been fulfilled and approved. Reporting capabilities include real-time tracking of views and engagement, creator performance analysis, customizable dashboards, and shareable reports for internal teams and external stakeholders.

What is Billo?

Billo emerges as a groundbreaking platform for creator marketing, revolutionizing the way brands and creators collaborate by turning partnerships into measurable growth opportunities. By fusing creative collaboration, testing, and scalability into a comprehensive, data-informed workflow, it allows teams to move fluidly from initial ideas to impactful advertisements without any ambiguity. This cutting-edge system draws on insights from more than 326,000 video ads that have collectively produced $505 million in revenue while incurring $269 million in advertising expenses. Such critical data guides strategic decisions about script styles and the selection of creators for user-generated content (UGC) videos, creator posts, and ad collaborations on platforms such as TikTok and Meta, leading to smarter launches and faster learning. The functionality of this platform is simple: you define the creative brief, link up with verified creators, produce UGC ads and videos, run tests, and then amplify the successful results, all on a single platform. By initiating collaborations with creators and subsequently adding paid promotions based on the outcomes, you can fine-tune your strategy. Each cycle not only enhances performance metrics but also streamlines the overall process, making it increasingly efficient to duplicate success with every iteration. Furthermore, the ongoing influx of data not only solidifies your overall strategy but also equips you to achieve even better outcomes as time progresses. Thus, Billo is not just a tool; it’s a dynamic ecosystem designed to optimize creator-driven marketing efforts.

Media

Media

Integrations Supported

Integrations Supported

Facebook
Instagram
TikTok

API Availability

API Availability

Pricing Information

Free
Free Version

Pricing Information

$99 per custom video ad

Supported Platforms

SaaS
Android
iPhone
iPad
Mac

Supported Platforms

SaaS
Android
iPhone
iPad

Customer Service / Support

24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Not specified

Company Facts

Organization Name

Influur

Company Location

United States

Company Website

www.influur.com

Company Facts

Organization Name

Billo

Date Founded

2020

Company Location

United States

Company Website

billo.app/

Categories and Features

Categories and Features

Video Making

Not specified

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Club

Club (formerly Brandbassador)