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What is Infor MRM?

Infor Marketing Resource Management (MRM) serves as a versatile and intuitive platform embraced by marketing teams around the world. This solution facilitates the smooth integration of diverse marketing activities, including both omnichannel and direct approaches, through a suite of robust tools aimed at overseeing digital assets, resources, projects, budgets, expense tracking, creative approvals, capacity management, and data analysis. By utilizing Infor MRM, businesses can enhance their marketing workflows, which are crucial to achieving their goals, while adopting centralized automation and best practices that improve internal marketing functions and align with industry benchmarks. The software provides users with the ability to manage their marketing timelines, financial aspects, workflows, and digital asset libraries effectively. Furthermore, the platform's sophisticated business intelligence features generate insightful reports customized for particular situations, enabling data-driven decision-making that can greatly impact marketing approaches. In an ever-evolving market landscape, Infor MRM empowers marketing teams to not only maximize resource efficiency but also adapt swiftly to changing trends and demands, ensuring they remain competitive and successful in their endeavors.

What is Aetopia?

Why Choose Aetopia? Secure - We prioritize the safety of digital assets with comprehensive audit trails, real-time backups, and fixity checks, ensuring optimal data protection. Our certifications, including ISO 27001:2013 and Cyber Essentials Plus, guarantee that your information is managed securely. Flexible - The Aetopia platform is designed to be highly adaptable, meeting the needs of both large and small projects. We believe that flexible software solutions should be accessible to all, which is why we offer versatility regardless of a project’s budget. Feature-rich - Our platform boasts a wide array of innovative features that cater to even the most demanding project specifications. This includes customizable upload options, unlimited scaling potential, user-friendly deployable lightboxes for sharing, and integrated reporting dashboards to facilitate efficient management. Full support - You won’t encounter complicated account management systems here. From our initial discussion through to the completion of your project, you will receive dedicated assistance from our team of specialized DAM experts. Proven at scale - We have a track record of successful collaborations with major organizations, such as the BBC, V&A Museum, Northumbria Police, Highways England, HS2, and the Royal Botanic Gardens, Kew, showcasing our ability to develop and execute robust DAM solutions. With a commitment to continuous improvement and client satisfaction, Aetopia is poised to adapt to future challenges while providing unparalleled service and innovation.

Media

Media

Integrations Supported

Free FutureSoft

Integrations Supported

Free FutureSoft

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

£5 a month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Infor

Date Founded

2002

Company Location

United States

Company Website

www.infor.com/products/customer-experience-suite/mrm

Company Facts

Organization Name

Aetopia

Date Founded

2004

Company Location

United Kingdom

Company Website

www.aetopia.com

Categories and Features

Brand Management

Approval Process Control
Artwork Management
Asset Management
Change Management
Fulfillment Distribution
Project Management

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Digital Asset Management

Asset Categorization
Asset Library
Asset Sharing
Brand Control
Customizable Branding
File Conversion
Metadata Management
Mobile App
Reporting/Analytics
Search Within Document
Search/Filter
Version Control
Watermarking
Workflow Management

Categories and Features

Digital Asset Management

Asset Categorization
Asset Library
Asset Sharing
Brand Control
Customizable Branding
File Conversion
Metadata Management
Mobile App
Reporting/Analytics
Search Within Document
Search/Filter
Version Control
Watermarking
Workflow Management

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