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What is Ipsos Retail Performance?

Solutions for counting customers are fundamental to our retail technology portfolio, significantly contributing to the optimization of store operations. These systems go beyond simply tallying the number of visitors; the data they provide empowers retailers to make strategic and operational decisions that impact various areas, including staff allocation, monitoring of market trends, and maximizing the use of retail space. By employing sophisticated sensors and software, businesses can identify times of high traffic, strategically deploy employees to meet demand, and assess the effectiveness of particular displays or product lines. Additionally, with real-time access to foot traffic information and analytical tools, retailers can evaluate the success of their store layouts and marketing strategies, analyzing factors such as customer dwell time, engagement levels, and conversion rates. Our people counting solutions maintain an impressive accuracy rate of at least 95%, allowing businesses to scrutinize foot traffic patterns on an hourly basis, which not only uncovers current consumer behaviors but also aids in forecasting future buying trends. This in-depth insight into customer movement is invaluable, as it can markedly refine operational strategies and bolster overall sales results, ultimately leading to enhanced customer satisfaction and loyalty.

What is FastSensor?

Enhancing customer interactions from the outset in a more significant way can lead to increased affinity and improved operational efficiency. Employing insightful data analytics tailored to each customer engagement allows for the creation of seamless events, booths, and beyond. FastSensor AI tracks foot traffic within and around your venue, converting this movement into valuable insights. By analyzing these data points, FastSensor AI uncovers critical trends and translates them into advanced analytics. As a SaaS ecosystem integrated with AI and hardware, FastSensor evaluates interconnected experiences to reveal optimizations that can greatly enhance ROI. It provides metrics akin to those found in eCommerce, connecting every phase of the physical journey and identifying crucial opportunities throughout your conversion pipeline. Furthermore, our flexible ecosystem enables businesses to craft personalized solutions that align with their distinct KPIs and goals, ensuring attention is directed towards what matters most while promoting ongoing progress. This strategy not only fortifies customer relationships but also fosters long-term growth and innovation, creating a dynamic cycle of improvement. Ultimately, this comprehensive approach positions businesses to adapt swiftly to changing market demands and customer preferences.

Media

Media

Integrations Supported

KnowledgeHound
TrendSpottr

Integrations Supported

KnowledgeHound
TrendSpottr

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$78 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Ipsos

Date Founded

1975

Company Location

France

Company Website

www.ipsos-retailperformance.com/en/

Company Facts

Organization Name

GTI Technologies

Company Location

United States

Company Website

fastsensor.us

Categories and Features

Market Research

Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management

People Counting

API
Anonymous Counting
Benchmarking
Car Counting
Conversion Tracking
Data Export
Events Statistics
Heatmaps
Mood/Age/Gender Recognition
Motion Detection
Reporting / Analytics
Retail Counting
Staff Exclusion
WiFi Tracking
Zone / Area Monitoring

Categories and Features

Customer Experience

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

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