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What is Ipsos Retail Performance?

Solutions for counting customers are fundamental to our retail technology portfolio, significantly contributing to the optimization of store operations. These systems go beyond simply tallying the number of visitors; the data they provide empowers retailers to make strategic and operational decisions that impact various areas, including staff allocation, monitoring of market trends, and maximizing the use of retail space. By employing sophisticated sensors and software, businesses can identify times of high traffic, strategically deploy employees to meet demand, and assess the effectiveness of particular displays or product lines. Additionally, with real-time access to foot traffic information and analytical tools, retailers can evaluate the success of their store layouts and marketing strategies, analyzing factors such as customer dwell time, engagement levels, and conversion rates. Our people counting solutions maintain an impressive accuracy rate of at least 95%, allowing businesses to scrutinize foot traffic patterns on an hourly basis, which not only uncovers current consumer behaviors but also aids in forecasting future buying trends. This in-depth insight into customer movement is invaluable, as it can markedly refine operational strategies and bolster overall sales results, ultimately leading to enhanced customer satisfaction and loyalty.

What is Flonomics?

Utilize Flonomics data analytics to unlock profound insights regarding your physical retail establishments. Our IoT technology for counting foot traffic achieves an impressive 98% accuracy, enabling the analysis of key metrics such as visitor traffic trends, occupancy rates, and entry point utilization, which empowers you to turn insights into effective strategies. Engaging with our analytical tools is crucial for understanding the inner workings of your business. Now is the moment to bolster your competitive advantage, as we have made available metrics that were historically reserved for online retailers, now applicable in brick-and-mortar contexts. Our intuitive dashboard delivers immediate access to essential data on any device, keeping you informed at all times. Completely web-based, our platform guarantees security and is accessible 24/7. The 98% accuracy of our customer counting technology builds trust among retailers, allowing them to translate data into impactful decisions. With sensors that are not only reliable but also simple to install, you can effortlessly gather the critical information needed to assess the performance of each of your locations effectively. Consequently, your business can adapt more swiftly to customer behaviors and fine-tune operations to maximize efficiency. By leveraging these insights, you’ll be better equipped to meet the demands of today’s retail landscape.

Media

Media

Integrations Supported

KnowledgeHound
Socialgist
TrendSpottr

Integrations Supported

Amazon Web Services (AWS)
Google Analytics
Square Online

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub
Webinars
On-Site Training

Company Facts

Organization Name

Ipsos

Date Founded

1975

Company Location

France

Company Website

www.ipsos-retailperformance.com/en/

Company Facts

Organization Name

Flonomics

Date Founded

2010

Company Location

United States

Company Website

www.flonomics.com

Categories and Features

Foot Traffic Data

Not specified

Market Research

Data Management
Email / Online
Panel Management
Survey Management

People Counting

Not specified

Categories and Features

IoT Analytics

Not specified

People Counting

Not specified

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