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What is KERV?

KERV presents a cutting-edge interactive video platform that utilizes sophisticated AI and machine learning technologies to produce precise metadata, thereby crafting remarkable user experiences for brands and their consumers alike, paving the way for seamless and transformative commerce. This patented solution not only amplifies user engagement but also enhances overall performance while increasing the duration viewers spend interacting with a brand. By tapping into the potential of interactive video, brands can foster deeper audience engagement, opening up new pathways for connection and interaction. Furthermore, the platform provides insights through user-level performance data, allowing for the customization of content to meet specific interaction patterns. Notably, extensive video production is unnecessary, as KERV’s platform supports various file formats such as mp4 and mov, along with multiple tagging options. Leveraging the power of artificial intelligence and advanced machine learning, it can convert existing videos into interactive formats with ease. The technology adeptly recognizes distinct objects within each scene and associates them with customizable titles, descriptions, and external links, creating a rich, engaging experience for every viewer. With these capabilities, KERV not only enables brands to weave captivating narratives that resonate with their intended audience but also fosters an innovative approach to digital storytelling. This approach not only enhances brand loyalty but could also redefine how audiences interact with content in the future.

What is IDVx?

IDVx is an innovative offering from Infillion that provides a scalable and measurable premium interactive video experience, incorporating shoppable ads across multiple platforms, including CTV, desktop, and mobile. This cutting-edge solution allows advertisers to seamlessly combine high-impact creative visuals with efficient programmatic scaling without compromise. Drawing on Infillion’s exceptional interactive creative expertise and TrueX's 12+ years of proven performance, which boasts remarkable metrics in areas such as attention, brand lift, and conversion rates, IDVx establishes a new standard for video engagement within the industry. Tailored for digital and video marketers who concentrate on crucial performance metrics throughout the entire purchasing journey, IDVx significantly amplifies campaigns to enhance brand perception and purchasing intent, achieving notable statistics like a 2% interaction rate and exceeding 90% video completion benchmarks along with advantageous CPA figures. Furthermore, this revolutionary solution is poised to transform the ways advertisers connect with consumers through interactive video content, thereby fostering deeper engagement and driving superior results in marketing campaigns. Ultimately, IDVx stands at the forefront of a new era in advertising, ensuring that brands can effectively reach and resonate with their target audiences.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

KERV Interactive

Date Founded

2014

Company Location

United States

Company Website

kervit.com

Company Facts

Organization Name

Infillion

Date Founded

2008

Company Location

United States

Company Website

infillion.com/media/idvx/

Categories and Features

Categories and Features

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

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