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What is Upland Kapost?

The Upland Kapost content operations platform unites revenue teams, facilitating seamless communication throughout every stage of the customer journey. Recognizing the complexities involved in managing extensive content, particularly on a large scale, we offer a powerful platform designed to meet these intricate needs. With our Upland Kapost Premier Success Plans, organizations can alleviate the strain of costly custom services while laying a strong foundation for success. Our Platinum plan, which represents the pinnacle of our service offerings, provides your organization with unmatched expertise and value, ensuring readiness for upcoming challenges. By taking advantage of this elite plan, your business is positioned to optimize its capabilities and excel in a competitive environment. This comprehensive approach not only enhances collaboration but also fosters sustained growth and innovation within your team.

What is Curata?

Founded in 2010, Curata emerged with the conviction that utilizing machine learning and natural language processing can unlock significant advantages from the vast amounts of online content being produced, ultimately making it easier to produce high-quality and pertinent content for various audiences. So far, Curata has served more than 1,000 clients across numerous industries and regions, including a notable 20% of the Fortune 100 companies. The company has received a variety of esteemed awards and accolades from industry analysts, professional organizations, and user review sites. Its marketing strategy appeals to those who naturally dismiss the aggressive 'hard sell' commonly found in traditional advertising, reflecting the preferences of a modern consumer base. Instead of concentrating solely on promoting the benefits of a company's products, content marketing aims to provide real value that aligns with the interests and needs of potential customers. Curata's approach avoids overwhelming audiences with irritating advertisements and instead focuses on creating meaningful content that resonates with readers' desires and requirements. This forward-thinking methodology not only boosts user engagement but also cultivates stronger relationships between brands and their target audiences, thereby transforming the landscape of content marketing. As a result, Curata continues to innovate and adapt to the ever-changing digital environment, solidifying its position as a leader in the industry.

Media

Media

Integrations Supported

Adobe Marketo Engage
Eloqua
Facebook
Google Analytics
HubSpot Marketing Hub
LinkedIn
Salesforce
Salesforce Marketing Cloud Account Engagement
Sitecore
WordPress
X (Twitter)
Bigtincan Readiness
Box
Google Docs
Hootsuite
HubSpot CRM
HubSpot Customer Platform
Seismic

Integrations Supported

Adobe Marketo Engage
Eloqua
Facebook
Google Analytics
HubSpot Marketing Hub
LinkedIn
Salesforce
Salesforce Marketing Cloud Account Engagement
Sitecore
WordPress
X (Twitter)
Buffer
Microsoft SharePoint

API Availability

API Availability

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

Pricing not provided
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Upland Software

Date Founded

2010

Company Location

United States

Company Website

uplandsoftware.com/kapost/

Company Facts

Organization Name

Curata

Date Founded

2007

Company Location

United States

Company Website

curata.com

Categories and Features

Content Creation

Not specified

Content Curation

Not specified

Content Marketing

Audience Targeting
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling

Digital Asset Management

Asset Categorization
Asset Library
Asset Sharing
Brand Control
Metadata Management
Reporting/Analytics
Search Within Document
Search/Filter
Version Control
Watermarking
Workflow Management

Enterprise Content Management (ECM)

Digital Asset Management
Workflow Management

Categories and Features

Content Analytics

Not specified

Content Curation

Not specified

Content Marketing

Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management

Popular Alternatives

Popular Alternatives