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What is Kayzen?

Streamline your mobile programmatic operations by utilizing our innovative mobile in-house bidderâ„¢, which is specifically tailored for app developers and their technology partners to effectively oversee user acquisition and programmatic retargeting within their own teams. This enterprise-level software is immediately deployable, featuring a modular architecture that emphasizes key components, clear pricing, and quick implementation. Exclusively designed for mobile real-time bidding (RTB), it provides a straightforward way to configure your SKAN campaign mapping through a self-service interface, enabling you to convert anonymous audiences into clearly defined targets. By retaining insights about your target demographics within your organization, you can iterate more swiftly and gain a competitive edge. This capability empowers you to foster growth through effective user acquisition strategies while managing your retargeting efforts independently. Employ advanced optimization methods to exceed your marketing KPIs and improve your return on ad spend (ROAS), ensuring your campaigns achieve consistent success. Ultimately, taking control of your mobile programmatic strategy not only enhances performance and efficiency but also positions your organization for long-term profitability in a rapidly evolving digital landscape.

What is Adapex?

We collaborate with publishers to enhance their revenue while ensuring a positive user experience. By utilizing our exceptional services, advanced technology, and exclusive tools, publishers can significantly increase their earnings. Our industry-leading custom header bidding solution is network agnostic, providing access to over 30 high-quality programmatic demand partners, and features optimized prebid capabilities along with enhanced Google AdX functionalities. We offer automated analytics through a user-friendly dashboard that consolidates all data and standardizes it to boost yield and facilitate real-time decision-making. Additionally, our agency and brand partners provide guaranteed deals and high CPMs, along with effective campaign management for direct in-house agreements. Integration with your current systems is smooth and straightforward, thanks to our easily implementable code, with all future optimizations managed by our team. Furthermore, we are committed to delivering continuous and responsive support to our clients to ensure their ongoing success.

Media

Media

Integrations Supported

Adjust
AppsFlyer
Google AdMob
Google Ads
Intuizi
Kochava
Singular
TUNE
mParticle

Integrations Supported

Adjust
AppsFlyer
Google AdMob
Google Ads
Intuizi
Kochava
Singular
TUNE
mParticle

API Availability

Has API

API Availability

Has API

Pricing Information

$1000 per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Kayzen

Date Founded

2018

Company Location

Germany

Company Website

kayzen.io

Company Facts

Organization Name

Adapex

Date Founded

2013

Company Location

United States

Company Website

adapex.io

Categories and Features

Retargeting

A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting

Categories and Features

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