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What is Kubit?

Warehouse-Native Customer Journey Analytics—No Black Boxes. Total Transparency. Kubit is the leading customer journey analytics platform, purpose-built for product, data, and marketing teams that need self-service insights, real-time data visibility, and complete control—without engineering bottlenecks or vendor lock-in. Unlike legacy analytics solutions, Kubit is natively integrated with your cloud data warehouse (Snowflake, BigQuery, Databricks), so you can analyze customer behavior and user journeys directly at the source. No data exports. No hidden models. No black-box limitations. With out-of-the-box capabilities for funnel analysis, retention metrics, user pathing, and cohort analysis, Kubit delivers actionable insights across the full customer lifecycle. Layer in real-time anomaly detection and exploratory analytics to move faster, optimize performance, and drive user engagement. Leading brands like Paramount, TelevisaUnivision, and Miro rely on Kubit for its flexibility, enterprise-grade governance, and best-in-class customer support. See why Kubit is redefining customer journey analytics at kubit.ai

What is Funnel?

Funnel is a software solution designed for marketers that automates the collection of marketing data and reporting. It enables users to gather advertising data from various sources and correlate it with conversion metrics. This functionality facilitates a more precise analysis of online marketing expenditures and the calculation of return on investment. Furthermore, Funnel boasts compatibility with more than 300 advertising and marketing platforms, making it a versatile tool for data-driven decision-making. By streamlining the data collection process, Funnel empowers marketers to focus on strategic initiatives rather than manual data entry.

Media

Media

Integrations Supported

Adjust
Amazon Redshift
AppsFlyer
Braze
Databricks
Google Cloud BigQuery
Leanplum
Microsoft Azure
Optimizely One
RudderStack
Segment
Slack
Snowflake
Vertica

Integrations Supported

Google Analytics
Indent
Morphic
Pepperjam
Tableau
X Ads (Twitter Ads)

API Availability

API Availability

Pricing Information

Kubit offers transparent, scalable pricing based on Monthly Tracked Users (MTUs), making it easy to align costs with your actual usage. All plans include unlimited events and seats—so you never have to worry about overage fees or hidden charges. With a no-code setup and native integration with your cloud data warehouse, Kubit minimizes engineering lift while accelerating time-to-insight.
Free Version
Free Trial Offered?

Pricing Information

$199.00/month
Standard - $299 per month
Business- $449 per month
Professional- $699 per month
Enterprise- custom
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Windows
Mac
Chromebook
Linux

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training

Company Facts

Organization Name

Kubit

Company Location

United States

Company Website

www.kubit.ai/

Company Facts

Organization Name

Funnel

Date Founded

2015

Company Location

Sweden

Company Website

funnel.io

Categories and Features

Customer Journey Mapping Tools

Attribution Modeling
Behavioral Analytics
Data Import / Export
Predictive Analytics

Data Modeling

Not specified

Digital Analytics

Not specified

Marketing Analytics

Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
Website Analytics

Mobile App Analytics

Channel Attribution
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Retention Tracking
Revenue Tracking

Product Analytics

Attribution
Churn Reporting
Customer Journey Analytics
Data Export
Data History Retention
Product Engagement Scoring
Real-Time Data Analysis
Touchpoint Analytics
User Segmentation

User Research

Not specified

Web Analytics

Conversion Tracking
Goal Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Time on Site Tracking
User Interaction Tracking

Categories and Features

Business Intelligence

Ad Hoc Reports
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Performance Metrics
Predictive Analytics
Profitability Analysis
Trend / Problem Indicators
Visual Analytics

Data Management

Not specified

Digital Analytics

Not specified

Marketing Analytics

Not specified

Marketing Attribution

Not specified

User Research

Not specified

Web Analytics

Campaign Management
Conversion Tracking
Goal Tracking
Referral Source Tracking
Time on Site Tracking

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