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What is L2 Data?

L2 Data’s DataMapping platform integrates and harmonizes a diverse range of voter, constituent, and consumer data sources, including extensive nationwide voter files for all 50 states and Washington D.C., as well as census information, direct surveys, credit bureau data, tax assessor records, and over 250 million consumer profiles from trusted partners. This cohesive system enables precise selection, thorough analysis, and focused micro-marketing tactics. Users can easily navigate the platform through an intuitive web interface or a RESTful API, which allows them to filter information by multiple criteria such as state, city, ZIP code, or district. Moreover, they have the ability to explore a wide array of demographic, political, financial, behavioral, and geographic variables. The platform also features identity-resolution and data hygiene functionalities, which empower users to clean, deduplicate, and effectively link records while enriching their datasets with registry numbers, contact details, and modeled characteristics. Such a powerful and adaptable tool not only simplifies data management but also enhances the decision-making process for organizations by providing them with comprehensive insights that drive strategic initiatives. Ultimately, this platform serves as an essential resource for organizations aiming to leverage data for effective outreach and engagement.

What is Experian Consumer View?

Leverage the extensive consumer insights available through Experian marketing services to enhance your comprehension of your target audience, create new business avenues, and enable impactful engagements across diverse platforms. Through ConsumerView, companies can boost their operational effectiveness by tapping into a rich spectrum of data characteristics. This encompasses essential consumer demographics, including age, gender, marital status, child status, and income brackets. Additionally, events in consumers' lives, such as becoming parents, relocating, or purchasing homes, can offer valuable perspectives. Insights into automotive ownership not only reveal the types of vehicles consumers currently possess but also their likelihood of future purchases. Furthermore, Experian's detailed national consumer credit file provides predictive financial segments that deliver area-specific aggregated credit information. Purchase behavior data can illuminate past buying patterns and anticipate future purchasing trends across a variety of categories, as well as offer insights into consumer decision-making processes and their preferred marketing communication channels. By utilizing these comprehensive insights, companies can customize their approaches for enhanced engagement and overall success, ultimately leading to a more tailored customer experience.

Media

Media

Integrations Supported

Experian Mosaic

Integrations Supported

Experian Mosaic

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

L2 Data

Date Founded

1970

Company Location

United States

Company Website

www.l2-data.com

Company Facts

Organization Name

Experian

Date Founded

1980

Company Location

United States

Company Website

www.experian.com/marketing/consumer-view

Categories and Features

Categories and Features

B2B Data

B2B Contact Data
B2B Intent Data
B2B Leads Data
B2B Marketing Data
Business Ownership Data
Company Data
Employee Data
Firmographic Data
Job Posting Data
Salary Data
Technographic Data

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