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What is Later Influence?

Later Influence provides a wide array of solutions designed to streamline relationship management, automate workflows, and assess the impact of integrated marketing initiatives across influencer, advocacy, referral, and loyalty strategies, thereby supporting various marketing functions and interactions. Our innovative approach to influencer marketing facilitates the involvement of different types of influencers throughout the customer journey. By collaborating with both Macro- and Micro-Influencers, we create genuine content such as social media updates, blog posts, images, voiceovers, and videos. We also enable Micro-Influencers, Advocates, and Referrers to share content and retail sites with their audiences via trackable referral links and promo codes. In addition to this, we invite these influencers to evaluate products or services and gather insightful feedback through surveys aimed at research purposes. Moreover, we motivate Advocates, Referrers, and Loyalists by providing rewards like product samples, discount codes, or loyalty points, based on their content creation and engagement outcomes, which cultivates a strong and mutually advantageous partnership. This all-encompassing model not only boosts brand awareness but also deepens community connections and fosters long-term loyalty among customers. Ultimately, our approach ensures that every interaction with influencers is meaningful and impactful, driving sustained business growth.

What is CiviClick?

CiviClick offers an extensive suite of AI-powered grassroots advocacy tools designed to enhance stakeholder engagement and influence policy results. Central to their services is CiviClick, an advanced advocacy software platform that enables organizations to create, manage, and evaluate impactful grassroots campaigns. The platform boasts a variety of engagement strategies, AI-driven messaging support, and gamification elements that motivate advocates to participate actively. In addition, CiviBoost provides performance-oriented advertising solutions, leveraging a specialized database of over 85 million activists to expand campaign reach across various channels, including email, text messaging, and social media ads. CiviManage further enhances campaign effectiveness by offering tailored management services that assist organizations in executing critical tasks for successful initiatives. Moreover, CiviRefer launches a referral program that rewards advocates for attracting new supporters, fostering community growth and sustained engagement. This diverse approach equips organizations with all the essential tools and resources needed to optimize their advocacy strategies and achieve their goals more effectively. By integrating these innovative solutions, CiviClick aims to revolutionize how grassroots movements operate and connect with their audiences.

Media

Media

Integrations Supported

Later Social

Integrations Supported

Later Social

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Later

Date Founded

2014

Company Location

Canada

Company Website

later.com/influencer-marketing-platform/

Company Facts

Organization Name

CiviClick

Date Founded

2023

Company Location

United States

Company Website

civiclick.com/solutions/

Categories and Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

Categories and Features

Advocacy

Advocate Management
Campaign Management
Customer Advocacy
Event Triggered Actions
Forms Management
Legislation Tracking
Petition Management
Political Advocacy
Rewards Program
Social Engagement

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