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What is Layers?

Layers represents a groundbreaking marketing platform that is attuned to code and possesses agentic capabilities, designed specifically to support software development teams in the automated creation and execution of growth strategies that align with their products, audiences, and prevailing market trends. By establishing a direct link to an application, it examines contextual data and crafts tailored marketing materials aimed at significantly boosting user acquisition. The platform's Content Generation layer performs automated trend research to identify viral opportunities, producing highly pertinent content that mirrors the app’s branding while connecting with the intended audience. It provides a diverse array of outputs, such as personalized brand personas, influencer-inspired storytelling, engaging podcast snippets, visually attractive content devoid of faces, and product demonstration videos, all requiring minimal manual effort. Users can take advantage of a streamlined workflow that facilitates the connection of their application, the formulation of strategies, the launching of campaigns, and the automation of ongoing growth initiatives, all from a single cohesive platform. Ultimately, Layers equips teams to effectively tap into marketing opportunities and swiftly adjust to the dynamic landscape of market demands, ensuring they remain competitive in a fast-paced environment. In this way, the platform not only enhances productivity but also fosters innovation in marketing approaches.

What is Calven?

Calven is an advanced AI marketing platform that equips teams with a set of nine autonomous agents specializing in Research and Intelligence, Target Audience, and Positioning and Messaging. Rather than operating as separate tools, these agents work together within a cohesive database known as the Universe, where essential components like market signals, customer insights, competitor analysis, win/loss metrics, ideal customer profiles, personas, positioning strategies, battle cards, and messaging are integrated and kept up to date. Four specialized research agents continuously track competitors, market trends, customer behavior, and ongoing deals; meanwhile, the ICP and Persona agents leverage these findings to develop a validated comprehension of the target audience. In parallel, the Positioning, Messaging, and Product Intelligence agents take this context and distill it into engaging and unique language. Furthermore, Calven connects seamlessly with a variety of platforms, including sales calls, CRM systems, Slack chats, documents, and more, effectively managing information that teams often struggle to analyze due to time constraints. This ensures that all marketing content remains fresh and pertinent, ultimately promoting a more efficient marketing workflow. As a result, Calven not only simplifies the marketing process but also significantly boosts strategic decision-making within the organization, leading to better overall outcomes.

Media

Media

Integrations Supported

Apollo
App Store
Asana
ChatGPT
Chorus by ZoomInfo
Claude
Confluence
Gemini
Gong
Google Cloud Platform
Google Play
Model Context Protocol (MCP)
Notion
OpenAI
Outreach
Salesforce
Slack
TikTok Ads
Zoom
ZoomInfo

Integrations Supported

Apollo
App Store
Asana
ChatGPT
Chorus by ZoomInfo
Claude
Confluence
Gemini
Gong
Google Cloud Platform
Google Play
Model Context Protocol (MCP)
Notion
OpenAI
Outreach
Salesforce
Slack
TikTok Ads
Zoom
ZoomInfo

API Availability

Has API

API Availability

Has API

Pricing Information

$49 per month
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Layers

Date Founded

2008

Company Location

United States

Company Website

layers.com

Company Facts

Organization Name

Calven

Date Founded

2026

Company Location

United States

Company Website

calven.ai/

Categories and Features

Categories and Features

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