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What is Leadtosale?

Leadtosale provides a comprehensive tracking solution tailored for businesses reliant on lead generation. - If you are seeking an efficient method to monitor customer interactions across various platforms like Google Analytics, Facebook Ads, and HubSpot, look no further. - Additionally, there is a desire to broaden tracking capabilities to encompass phone leads, linking them back to web sessions for better insights. - Moreover, it is essential to integrate with CRMs to ensure that revenue information is relayed back to online marketing tools once leads successfully convert into sales. With Leadtosale, you can elevate your conversion tracking to new heights, ensuring a more cohesive and effective marketing strategy.

What is Keen?

Keen is revolutionizing the marketing mix landscape by offering a robust system that combines historical insights with proactive, prescriptive planning, allowing marketers to consistently optimize their budgeting strategies across diverse channels while correlating them to financial results. This capability empowers organizations to swiftly implement data-driven tactics and adapt to new data as it emerges. Through Keen’s marketing elasticity engine, users can investigate every available channel, including those that have not been previously explored, facilitating informed scenario planning that meets both financial targets and risk management needs. While assessing marketing metrics, the focus typically falls on marketing mix models or multi-touch attribution frameworks to evaluate past effectiveness; however, the real challenge is uncovering the most promising prospects for future campaigns, especially in unexplored channels or during periods of great uncertainty, such as a pandemic. Keen’s SaaS platform equips users with the tools to precisely predict future performance across all channels, enabling them to make smarter, growth-driven choices. This forward-thinking methodology not only improves strategic planning but also aids marketers in maneuvering through the intricacies of a continuously changing market environment. Consequently, businesses leveraging Keen's insights can not only respond to current trends but also anticipate future shifts, ensuring they remain competitive in a dynamic landscape.

Media

Media

Integrations Supported

Adobe Marketo Engage
Facebook
Facebook Ads
Google Analytics
Meta Ads
QuickBooks Online

Integrations Supported

Airbyte
Desktop.com
MetaRouter
Quickwork
Stripe

API Availability

API Availability

Pricing Information

$40 per month
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Leadtosale

Date Founded

2017

Company Location

New Zealand

Company Website

leadto.sale

Company Facts

Organization Name

Keen Decision Systems

Date Founded

2010

Company Location

United States

Company Website

keends.com

Categories and Features

Call Tracking

CRM
Call Recording
Call Routing
Caller Identification
Campaign Management
Conversion Tracking
Keyword Tracking

Campaign Management

Channel Management
Contact Database
Event Triggered Actions
Lead Management
Multi-Campaign

Conversion Tracking

Not specified

Lead Capture

Dashboard
Lead Distribution
Lead Notifications
Lead Nurturing
Lead Scoring
Online Forms

Lead Generation

Lead Capture
Lead Nurturing
Lead Scoring
Lead Segmentation
Visitor Identification

Marketing Analytics

Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Website Analytics

Marketing Attribution

Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

PPC

Analytics / ROI Tracking
Campaign Management
Conversion Tracking
Keyword Tracking

Sales Enablement

Contact Management
Lead Management

Search Engine Marketing (SEM)

Analytics / ROI Tracking
Campaign Management
Conversion Tracking
Keyword Tracking

Web Analytics

Campaign Management
Conversion Tracking
Keyword Tracking
User Interaction Tracking

Categories and Features

Business Intelligence

Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Performance Metrics
Predictive Analytics
Strategic Planning
Trend / Problem Indicators
Visual Analytics

Business Performance Management

Ad Hoc Reports
Budgeting & Forecasting
Consolidation / Roll-Up
Key Performance Indicators
Predictive Analytics
Quantitative Analysis
Scorecarding
Strategic Planning

Conversion Tracking

Not specified

Data Analysis

Data Visualization
Predictive Analytics
Regression Analysis
Statistical Modeling

Marketing Analytics

Campaign Management
Channel Attribution
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics

Marketing Attribution

Attribution Modeling
Cross-Channel Attribution
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Marketing Planning

Budgeting & Forecasting
Collaboration
Goal Setting / Tracking
Media Planning
Predictive Analytics
Presentation Tools
Spend Management

Media Planning

Not specified

Statistical Analysis

Forecasting
Multivariate Analysis
Regression Analysis
Statistical Simulation
Time Series

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