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What is LeadTrax?

Transform your leads into revenue throughout every step of the sales process. Fine-tune every element of your lead generation approach, including acquisition, distribution, the sales cycle, and follow-up procedures. Ensure complete visibility into the performance of both your sales team and business partners, enabling you to assess their success with leads effectively. Track the profitability linked to each lead source, sales representative, and branch location. Effortlessly consolidate all your lead sources into one cohesive platform using our Lead Capture API and sophisticated email parsing technology. Our system works harmoniously with your company’s website, as well as platforms such as Zillow, Buyside, ReadyChat, Realtor.com, Homes.com, and many other lead generation allies. Automatically route leads to sales agents using round robin or broadcast assignment methods, and set deadlines for lead acceptance to streamline the process. Furthermore, monitor acceptance times, multiple inquiries, and a wide range of additional metrics to significantly improve overall productivity and effectiveness. This comprehensive approach will not only boost your sales but also enhance team accountability and performance across the board.

What is Cratio CRM?

The Lead Management System is a comprehensive tool tailored to manage the entire lead management process with efficiency and precision. It encompasses essential features that facilitate everything from lead capture to assignment and ultimate closure. Leads can be sent straight to the CRM Inbox, where the platform automatically generates them, allocates them to the right users, and keeps customers informed through Email or SMS notifications. The system effectively captures submissions from website contact forms as emails, routing these leads to the CRM Inbox for seamless lead creation. Additionally, forwarding portal leads to the CRM guarantees accurate mapping of lead data onto the lead screen within the application. Leads can also be distributed automatically to the sales team based on their original source, ensuring that assigned users are promptly notified via Email or SMS. Users have the ability to monitor lead histories, which includes status updates and a comprehensive timeline that reveals aging concerns. Designed to accommodate sales territories linked to specific locations and products, the CRM allows for user access to be regulated according to territory guidelines. Users are also empowered to attach pertinent documents related to leads or customers, ensuring that all vital marketing materials are conveniently stored in a centralized hub for quick retrieval. This organized approach not only boosts operational efficiency but also promotes enhanced communication and coordination throughout the sales process, ultimately leading to improved customer engagement and satisfaction.

Media

Media

Integrations Supported

CommVersion
Zillow
realtor.com

Integrations Supported

CommVersion
Zillow
realtor.com

API Availability

Has API

API Availability

Has API

Pricing Information

$299 per user per month
Free Trial Offered?
Free Version

Pricing Information

$5 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

LanTrax

Company Location

United States

Company Website

lantrax.com/leadtrax/

Company Facts

Organization Name

Cratio

Date Founded

2009

Company Location

India

Company Website

www.cratiocrm.com

Categories and Features

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Categories and Features

CRM

Calendar/Reminder System
Call Logging
Document Storage
Email Marketing
Internal Chat Integration
Lead Scoring
Marketing Automation Integration
Mobile Access
Quotes / Proposals
Segmentation
Social Media Integration
Task Management
Territory Management

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