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What is Linkrunner?

Linkrunner acts as an all-encompassing mobile attribution platform, tracking the user journey from the initial advertisement click to the generation of in-app revenue, while integrating various channels such as Meta, Google, TikTok, and Apple Search Ads. Tailored for app teams that manage between 20,000 and more than 400,000 installations monthly, it merges attribution and deep linking capabilities within a single software development kit (SDK), thereby streamlining the analysis of marketing campaigns and directing users to targeted in-app locations without the necessity of multiple tools. Noteworthy features include dashboards that deliver insights on return on ad spend (ROAS) at the creative level, automatic revenue updates to ad networks, fraud detection systems, configuration for SKAN 4.0, and sophisticated AI-driven anomaly detection. The SDK can be effortlessly integrated in a time frame of just 2 to 4 hours across various platforms, including React Native, Flutter, iOS, and Android, making it accessible for diverse development teams. The pricing structure is straightforward and usage-based: the first 25,000 attributed installs come at no cost, with subsequent installations priced between $0.012 and $0.007 each, all while imposing no limits on seats, export charges, or feature access. Consequently, many teams report savings ranging from 60-80% compared to conventional mobile measurement partners like AppsFlyer, Adjust, or Branch, making it a cost-effective choice in the industry. Linkrunner is utilized by over 100 mobile applications spanning multiple sectors, such as direct-to-consumer (D2C), gaming, fintech, and ecommerce, emphasizing its broad applicability and ability to significantly boost mobile marketing initiatives. This diverse usage showcases its pivotal role in optimizing marketing strategies for a wide array of businesses.

What is AppsFlyer?

AppsFlyer provides brands with the tools they need to make informed decisions for both their businesses and their customers through its sophisticated measurement, data analysis, deep linking, engagement solutions, fraud prevention, data clean room capabilities, and privacy-centric technologies. Founded on the principle that companies can enhance customer privacy while delivering outstanding experiences, AppsFlyer enables numerous creators and over 10,000 technology partners to foster stronger and more significant relationships with their customers. By leveraging these innovative solutions, brands can truly elevate their customer engagement and trust. For further information, check out appsflyer.com.

Media

Media

Integrations Supported

Amplitude
CleverTap
Mixpanel
Google Ads

Integrations Supported

Amplitude
CleverTap
Mixpanel
Blotout
Datablast
Fintel Connect
INCRMNTAL
IngeniousPlex
Insider One
Matia
Mozart Data
Pushwoosh
Qonversion
Scalarr
Segwise
Singer
Sizmek Ad Suite
TrafficGuard
anecdotes

API Availability

API Availability

Pricing Information

$0.01/install
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone
iPad

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Linkrunner

Date Founded

2025

Company Location

India

Company Website

www.linkrunner.io

Company Facts

Organization Name

AppsFlyer

Date Founded

2011

Company Location

United States

Company Website

www.appsflyer.com

Categories and Features

Marketing Attribution

Not specified

Categories and Features

Campaign Management

Not specified

Conversion Tracking

Not specified

Data Clean Room

Not specified

Data Collaboration

Not specified

Marketing Attribution

Not specified

Mobile App Analytics

A/B Testing
Channel Attribution
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Retention Tracking
Revenue Tracking
Uninstall Tracking

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