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What is Linkrunner?

Linkrunner acts as an all-encompassing mobile attribution platform, tracking the user journey from the initial advertisement click to the generation of in-app revenue, while integrating various channels such as Meta, Google, TikTok, and Apple Search Ads. Tailored for app teams that manage between 20,000 and more than 400,000 installations monthly, it merges attribution and deep linking capabilities within a single software development kit (SDK), thereby streamlining the analysis of marketing campaigns and directing users to targeted in-app locations without the necessity of multiple tools. Noteworthy features include dashboards that deliver insights on return on ad spend (ROAS) at the creative level, automatic revenue updates to ad networks, fraud detection systems, configuration for SKAN 4.0, and sophisticated AI-driven anomaly detection. The SDK can be effortlessly integrated in a time frame of just 2 to 4 hours across various platforms, including React Native, Flutter, iOS, and Android, making it accessible for diverse development teams. The pricing structure is straightforward and usage-based: the first 25,000 attributed installs come at no cost, with subsequent installations priced between $0.012 and $0.007 each, all while imposing no limits on seats, export charges, or feature access. Consequently, many teams report savings ranging from 60-80% compared to conventional mobile measurement partners like AppsFlyer, Adjust, or Branch, making it a cost-effective choice in the industry. Linkrunner is utilized by over 100 mobile applications spanning multiple sectors, such as direct-to-consumer (D2C), gaming, fintech, and ecommerce, emphasizing its broad applicability and ability to significantly boost mobile marketing initiatives. This diverse usage showcases its pivotal role in optimizing marketing strategies for a wide array of businesses.

What is CaliberMind?

CaliberMind is the GTM Intelligence and Multi-Touch Attribution platform that helps enterprise marketers make data-driven decisions. We bring together siloed and fragmented marketing and sales engagement data into a single, reliable view of the buyer journey and help marketers answer the question of “what’s working in marketing” confidently.

Media

Media

Integrations Supported

Google Ads
Google Analytics
Amplitude
Braze
Meta Ads
Mixpanel
MoEngage
Snapchat Ads

Integrations Supported

Google Ads
Google Analytics
Act-On
AdRoll
Adobe Marketo Engage
Amazon Redshift
FullContact
Gainsight
LinkedIn
Microsoft Dynamics 365
Ortto
Salesforce
Segment
ZoomInfo

API Availability

API Availability

Pricing Information

$0.01/install
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars

Company Facts

Organization Name

Linkrunner

Date Founded

2025

Company Location

India

Company Website

www.linkrunner.io

Company Facts

Organization Name

CaliberMind

Date Founded

2016

Company Location

United States

Company Website

www.calibermind.com

Categories and Features

Marketing Attribution

Not specified

Categories and Features

Account Based Marketing

Analytics
Lead Scoring

Business Intelligence

Dashboard
Data Analysis
Key Performance Indicators
Performance Metrics
Predictive Analytics
Strategic Planning

Lead Scoring

Not specified

Marketing Analytics

Channel Attribution
Customer Journey Mapping

Marketing Attribution

Attribution Modeling
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
ROI Tracking

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