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What is Littledata?

Littledata pioneered server-side tracking for Shopify, helping fast-growing DTC brands connect their first-party customer data into the tools they rely on every day. With seamless integrations for Google Analytics 4 (GA4), Google Ads, Meta Ads (Facebook & Instagram), TikTok, Pinterest, and Klaviyo, Littledata makes it easy to link revenue directly to marketing channels. By fixing broken attribution and data gaps, Littledata ensures brands can confidently measure performance and fuel higher-return campaigns. For Klaviyo users, Littledata identifies opted-in customers across browsing sessions, powering stronger abandoned cart and checkout flows that generate more revenue without adding more emails. For paid media, Littledata upgrades tracking beyond native apps: enabling Enhanced Conversions in Google Ads, improving Event Match Quality Scores in Meta’s Conversions API, and reducing CAC through better customer matching. Google Analytics users benefit from accurate event data, including checkout steps and recurring subscription orders, ensuring GA4 reports align with Shopify. Built for data experts but simple enough for marketers, Littledata makes it ridiculously easy to get accurate data. Whether your team needs reliable attribution, higher Klaviyo performance, or a way to unify Shopify with GA4 and ad platforms, Littledata provides the trusted solution to scale with confidence.

What is Graphed?

Graphed is a cutting-edge analytics and business intelligence platform that leverages artificial intelligence to help teams seamlessly link various data sources in just minutes, without requiring any technical skills, and transforms this information into interactive dashboards, charts, reports, and insights via a conversational interface, departing from conventional BI tools. Users can easily integrate a range of systems, including Google Analytics, Shopify, Stripe, Salesforce, Postgres, Google Sheets, Klaviyo, and numerous advertising and CRM platforms, thus creating a unified data repository that resolves issues related to fragmented reporting and optimizes the management of data flows, storage, and visual displays. Once connections are established, teams can ask simple questions in everyday language and receive immediate visual representations, analyses, and interpretations that reveal performance trends, highlight underperforming campaigns, identify key revenue contributors, evaluate churn rates, track pipeline status, and assess other vital business performance indicators without the hassle of manually creating queries or visualizations. This functionality not only streamlines decision-making by granting quick access to actionable insights but also significantly contributes to nurturing a data-driven mindset within organizations. By empowering teams to interact with data intuitively, Graphed fosters a collaborative environment where data informs strategic choices and drives growth.

Media

Media

Integrations Supported

Facebook Ads
Google Ads
Google Analytics
Klaviyo
Shopify
Facebook
Google Tag Manager
Pinterest
Segment
Shopify Plus
TikTok

Integrations Supported

Facebook Ads
Google Ads
Google Analytics
Klaviyo
Shopify
Airtable
Amplitude
Google Search Console
HubSpot CRM
Meta Ads
PostgreSQL
Salesforce
Stripe
Supabase

API Availability

API Availability

Pricing Information

Free
Littledata offers flexible, usage-based pricing tailored to your Shopify store’s order volume. Plans start at $0.35 per order with a free trial available.
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub

Company Facts

Organization Name

Littledata

Date Founded

2014

Company Location

United Kingdom

Company Website

www.littledata.io

Company Facts

Organization Name

Graphed

Company Location

United States

Company Website

www.graphed.com

Categories and Features

eCommerce Analytics

Not specified

eCommerce Tools

Not specified

Web Analytics

Conversion Tracking
Goal Tracking
Multiple Site Management
Pageview Tracking
User Interaction Tracking

Categories and Features

AI Data Analytics

Not specified

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