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What is Lob?
Lob stands out as the sole direct mail automation platform designed for the modern digital landscape. This innovative platform streamlines the entire direct mail execution process for businesses of all sizes, encompassing everything from design and printing to postage, delivery, and sustainability, all while providing comprehensive analytics and campaign attribution. More than 11,000 companies rely on Lob to elevate their direct mail efforts into a more intelligent and effective communication strategy. With Lob, enterprises can seamlessly integrate traditional mail into their digital marketing initiatives, ensuring that they stay competitive in an increasingly digital world.
What is LetterFriend?
LetterFriend offers a distinctive service for direct mail and handwritten letters, empowering organizations to create personalized, genuinely handwritten messages, envelopes, and cards crafted by talented writers, steering clear of automated systems or mass-produced materials; this approach allows businesses to effectively navigate the digital realm and strengthen customer relationships, drive referrals, and foster overall growth via meaningful physical communication. Users can effortlessly upload their contact lists via CSV files or integrate through various CRM platforms, Zapier, or an API, which streamlines the automation and scaling of their outreach initiatives, whether for sending thank-you notes, prospecting letters, seasonal cards, or any other personalized correspondence that is addressed by hand and sent directly from the organization. With an emphasis on human-centric direct mail, LetterFriend utilizes real writers based in New Jersey to pen each note, leading to significantly higher open and response rates than typical printed materials or email campaigns, while also providing a variety of customizable options like envelopes, sticky notes, signatures, postcards, and more to cater to individual preferences. This service not only differentiates itself through its personal touch but also seeks to cultivate stronger bonds between businesses and their clients by celebrating the art of handwritten communication. Furthermore, the personal nature of these letters can evoke emotional responses, which is often missing in digital interactions, thereby enhancing the overall effectiveness of outreach efforts.
Integrations Supported
Zapier
Adobe Marketo Engage
Blueshift ONE
Egnyte
Google Sheets
Insightly
Invoiced
Iterable
Juniper Square
Microsoft Dynamics 365
Integrations Supported
Zapier
Adobe Marketo Engage
Blueshift ONE
Egnyte
Google Sheets
Insightly
Invoiced
Iterable
Juniper Square
Microsoft Dynamics 365
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Lob
Date Founded
2013
Company Location
United States
Company Website
lob.com
Company Facts
Organization Name
LetterFriend
Date Founded
2010
Company Location
United States
Company Website
letterfriend.com
Categories and Features
Customer Engagement
Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content
Direct Mail Automation
A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
List Scrubbing
Mailing List Purchasing
Mailing Services Integration
Pre-made Templates
Printing Services Integration
Response Alerts
Shipment Tracking
Alerts/Notifications
Delivery Estimate
For Freight
For eCommerce
Status Tracking
Website Integration
Categories and Features
Direct Mail Automation
A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
List Scrubbing
Mailing List Purchasing
Mailing Services Integration
Pre-made Templates
Printing Services Integration
Response Alerts