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What is Localsensor?

Localsensor emerges as a leader in the realm of advertising technology, featuring its own innovative location-based mobile demand-side platform (DSP). The company partners with top advertisers and agencies to implement highly pertinent location-targeted campaigns on an extensive scale. By leveraging our unique LocalGraphâ„¢ technology, we engage audiences through impactful location-based ads at the precise moments and places they will be most effective. Our state-of-the-art real-time bidding (RTB) technology further optimizes your media spending for better performance. Localsensor offers both self-service and fully managed DSP options, facilitating hyper-local targeting via our advanced mobile advertising platform. You can accurately identify your campaign's audience based on particular locations and timing, finely tuned to the local and social contexts you wish to capture. By integrating location context into your advertising efforts, you can significantly increase their relevance and levels of engagement. Moreover, our sophisticated analytics and campaign management tools allow you to monitor engagement closely, giving you the ability to define your target audience along with local and social dynamics that impact your campaigns. This thorough methodology ensures that every facet of your advertising strategy is meticulously crafted for optimal effectiveness, ultimately driving higher return on investment. Furthermore, with Localsensor's commitment to innovation, businesses can stay ahead in a competitive market by making informed decisions based on real-time data insights.

What is Atom?

Leveraging our sophisticated Point of Interest (POI) management techniques alongside a hyperlocal toolkit for swift targeting, EQ proudly presents GeoCohorts, a groundbreaking approach that prioritizes user privacy while enabling large-scale aggregation and targeting. Regardless of the market segment you wish to reach, Atom is tailored to meet all of your programmatic media buying needs. While hyperlocal targeting has been around for some time, successfully achieving precision across a wide scale and deriving valuable insights for campaigns has often been neglected in favor of broader categories defined by generic radii. Atom boasts a meticulously curated, global POI database that permits users to identify the exact locations they wish to engage. Whether the focus is on an expansive worldwide franchise or a small local coffee shop, Atom merges customized polygon mapping with comprehensive location-based analytics, allowing hyperlocal marketers to engage with their target audience at the most opportune times while obtaining essential insights for fine-tuning campaigns or enhancing overall business strategies. This fresh approach not only empowers marketers to tackle the intricacies of contemporary advertising with improved efficacy and transparency, but it also positions them to make informed decisions that drive success in their initiatives. Ultimately, the combination of these tools paves the way for a more strategic and impactful marketing landscape.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Online Training

Training Options

Online Training

Company Facts

Organization Name

Localsensor

Date Founded

2011

Company Location

Netherlands

Company Website

localsensor.com

Company Facts

Organization Name

EQ Works

Date Founded

1994

Company Location

Canada

Company Website

www.eqworks.com/platforms/atom/

Categories and Features

Advertising

Not specified

Categories and Features

Market Intelligence

Not specified

Media Buying

Not specified

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