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What is Velocidi?

Velocidi offers an innovative e-commerce marketing solution focused on first-party audience capabilities. It serves brands and agencies by automating the segmentation of their first-party audiences across major platforms, enhancing marketing strategies. Leveraging its award-winning technology, Velocidi employs machine learning to forecast customer behaviors, allowing for the formation of precisely targeted segments that drive revenue growth. This advanced approach not only optimizes marketing efforts but also empowers businesses to make data-driven decisions that can significantly enhance their outreach effectiveness.

What is Lytics?

Lytics is a cutting-edge customer-data platform tailored for marketers that leverages first-party data to gain insights into customer preferences. By utilizing a sophisticated decision engine powered by machine learning, Lytics effectively interprets the needs of your audience. This capability enables marketers to send out timely and relevant communications through various channels. With the assistance of Lytics AI, you can pinpoint specific strategies that can enhance your results and boost your return on investment. Engage your customers with messages and campaigns that are personalized to fit their unique requirements. Furthermore, optimize your marketing efforts by employing predictive strategies that are informed by actual customer behavior rather than mere assumptions. By adopting this approach, you can significantly enhance customer satisfaction and drive better business outcomes.

What is Kinective ALM?

Data can be straightforward and manageable, allowing you to effectively assess and control risk while enhancing profitability through Kinective’s advanced data optimization platform, Kinective ALM™ (previously known as OmniLytics). As concerns regarding risk continue to rise amid stricter regulations, fluctuating interest rates, increasing fraud, and the demand for cost efficiency, many professionals find that Asset Liability Management often falls outside their primary responsibilities. Kinective offers dedicated risk management solutions tailored for community financial institutions, ensuring expert assistance at every phase of the process. Our comprehensive suite enables rapid risk measurement and modeling, while simultaneously boosting profit margins with proven interest rate risk management and reporting tools, formerly known as OmniLytics. Thanks to an efficient data conversion and validation system, most modeling information can be imported and verified within minutes. Furthermore, our cost-effective solutions include consultations with seasoned analysts who can clarify your findings, address any inquiries you may have, and offer tailored recommendations for improvement. By leveraging our expertise, you can navigate the complexities of today’s financial landscape with confidence.

Media

Media

Media

Integrations Supported

Google Ads
Amazon Ads
Campaign Monitor
Canopy
Clearbit
Contentful
Drift
Google Optimize
Iterable
Looker
Mapp Marketing Cloud
Marigold Engage
Microsoft Azure
New Relic
Radar
RudderStack
Salesforce Marketing Cloud Account Engagement
Segment
SendGrid
dotdigital Engagement Cloud

Integrations Supported

Google Ads
Amazon Ads
Campaign Monitor
Canopy
Clearbit
Contentful
Drift
Google Optimize
Iterable
Looker
Mapp Marketing Cloud
Marigold Engage
Microsoft Azure
New Relic
Radar
RudderStack
Salesforce Marketing Cloud Account Engagement
Segment
SendGrid
dotdigital Engagement Cloud

Integrations Supported

Google Ads
Amazon Ads
Campaign Monitor
Canopy
Clearbit
Contentful
Drift
Google Optimize
Iterable
Looker
Mapp Marketing Cloud
Marigold Engage
Microsoft Azure
New Relic
Radar
RudderStack
Salesforce Marketing Cloud Account Engagement
Segment
SendGrid
dotdigital Engagement Cloud

API Availability

Has API

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Velocidi

Date Founded

2011

Company Location

New York, NY

Company Website

www.velocidi.com

Company Facts

Organization Name

Lytics

Date Founded

2012

Company Location

United States

Company Website

www.lytics.com

Company Facts

Organization Name

Kinective

Company Location

United States

Company Website

www.kinective.io/omnilytics/

Categories and Features

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Machine Learning

Deep Learning
ML Algorithm Library
Model Training
Natural Language Processing (NLP)
Predictive Modeling
Statistical / Mathematical Tools
Templates
Visualization

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Categories and Features

Financial Risk Management

Compliance Management
Credit Risk Management
For Hedge Funds
Liquidity Analysis
Loan Portfolio Management
Market Risk Management
Operational Risk Management
Portfolio Management
Portfolio Modeling
Risk Analytics Benchmarks
Stress Tests
Value At Risk Calculation

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