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What is Mabaya?
Introducing the leading platform for sponsored product advertisements designed specifically for both online marketplaces and private market environments. You will have total authority over the number, placement, and styling of your sponsored product advertisements. To aid in making strategic choices, you can utilize a comprehensive placement report that delivers detailed insights into the performance metrics of each ad unit. The campaign management dashboard is tailored to showcase your store's branding elements, including your logo, color scheme, and website URL. Advertisers and sellers can conveniently access this interface through your store's seller center. Our sophisticated algorithms work diligently to identify the most impactful ads for every interaction by analyzing various factors, such as relevance, collective shopper behavior, bidding strategies, and anticipated click-through rates, while also recognizing that you might have other priorities to consider. Additionally, you have the flexibility to influence the ad selection process according to your preferences. To further enhance your communication with sellers and advertisers, we offer a selection of automated email templates that you can customize, deciding what messages are sent and how they appear. This extensive level of customization empowers you to align your advertising tactics with your unique objectives and branding vision, maximizing the effectiveness of your marketing efforts. In essence, our platform not only streamlines the advertising process but also enriches your overall strategic approach.
What is Crealytics?
At Crealytics, we view challenging the status quo not just as a phrase, but as an essential part of our company's identity. Our goal is to empower brands and retailers to harness their customer data effectively, enabling them to improve their performance in paid media and build a more extensive loyal customer base. We collaborate with over 60 eCommerce brands, including ASOS, Urban Outfitters, and Foot Locker, by offering performance advertising and marketplace solutions tailored to their needs. Our emphasis lies in enhancing performance through advanced measurement and data activation strategies, optimizing biddable media, and maximizing customer lifetime value while refining incrementality testing and elevating marketplace offerings. We strive to fortify brand connections with innovative sponsored product advertisements, create customized private marketplaces, and seamlessly merge search, PLA, and display programs, all underpinned by dedicated sales support. By conducting careful analyses, we accurately evaluate customer values, ensuring that we capture the true worth of each customer interaction and assess their contributions even after returns. Ultimately, we integrate a projected lifetime value into their order margins, fostering a comprehensive understanding of how customers impact the business. This thorough approach not only provides our clients with insights into their current performance but also equips them with the tools needed for sustained growth in the future, enabling them to navigate the evolving market landscape effectively.
Integrations Supported
API Availability
API Availability
Pricing Information
Pricing not provided
Pricing Information
Pricing not provided
Supported Platforms
SaaS
Supported Platforms
SaaS
Customer Service / Support
Standard Support
Web-Based Support
Customer Service / Support
Web-Based Support
Training Options
Documentation Hub
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Company Facts
Organization Name
Mabaya
Company Location
Israel
Company Website
www.mabaya.com
Company Facts
Organization Name
Crealytics
Date Founded
2008
Company Location
Germany
Company Website
crealytics.com
Categories and Features
Retail Media Networks
Not specified
Categories and Features
Business Performance Management
Not specified
Incrementality Testing
Not specified
Retail Media Networks
Not specified