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What is Marcode?

Marcode is a cutting-edge platform that leverages AI technology to protect brands and detect affiliate fraud, empowering ecommerce and digital marketing teams to defend their paid search investments and affiliate initiatives by identifying and averting problems such as affiliate hijacking, brand bidding, trademark violations, unauthorized coupon code exploitation, and harmful browser extensions that can dilute traffic, inflate costs, and generate false commissions. It features real-time surveillance of branded keywords across multiple search engines, performing regular assessments to reveal advertisers bidding on brand-specific terms and uncovering hidden affiliate identifiers, even when advanced cloaking methods are employed. Users can seamlessly monitor all advertisers, gather evidence, and take action to remove malicious actors from their ecosystem. Additionally, Marcode simplifies the trademark complaint process and offers tools to detect coupon abuse and monetization through extensions, thereby effectively reducing unnecessary expenses and protecting brand integrity while ensuring a straightforward user experience. In an environment where maintaining brand visibility is essential, Marcode emerges as a crucial resource for upholding a brand's reputation and financial well-being, providing a comprehensive solution for businesses to thrive in the competitive digital landscape. Moreover, its robust analytics and reporting features allow users to make informed decisions based on data-driven insights, further enhancing their strategic approach to brand management.

What is Hoopoz?

Hoopoz is a cutting-edge AI platform specifically engineered to monitor ad compliance, track affiliate advertisements, identify creators, and eliminate illegal competitor ads, particularly in regulated industries where non-compliance poses serious legal, financial, and performance risks. The platform continuously scans the marketplace to remove unauthorized advertisements while guaranteeing that compliant brands attain the visibility they deserve. When unethical competitors flood the market with misleading claims, lack of disclosures, harmful content, or deceptive advertising, the cost-per-click (CPC) often rises, resulting in compliant ads becoming less visible; Hoopoz automates the cleansing of such environments while maintaining user anonymity. This advanced system thoroughly evaluates every advertisement across a variety of key channels and platforms, including Meta, Google Ads, TikTok, YouTube, Instagram, X, Twitch, Facebook, Rumble, Kick, Snapchat, and LinkedIn. In addition, Hoopoz Defend meticulously scrutinizes all components, such as frames, audio tracks, captions, overlays, images, affiliate links, and creator posts, to pinpoint any violations of policies, missing FTC disclosures, unsafe health or financial claims, prohibited imagery, and brand mentions, thus fostering a safer advertising environment. By offering these extensive features, Hoopoz not only protects brands but also encourages a more transparent and accountable advertising ecosystem, ultimately benefiting both businesses and consumers alike.

Media

Media

Integrations Supported

Integrations Supported

Facebook
Google Ads
Instagram
Kick
LinkedIn
Meta AI
Rumble
Snapchat
TikTok
Twitch
X (Twitter)
YouTube

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

€1,000 per month

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub

Company Facts

Organization Name

Marcode

Date Founded

2023

Company Location

United Kingdom

Company Website

www.marcode.ai/

Company Facts

Organization Name

Hoopoz

Date Founded

2024

Company Location

Lithuania

Company Website

www.hoopoz.com

Categories and Features

Categories and Features

Ad Fraud Detection

Not specified

Click Fraud

Not specified

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