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What is Marigold Engage+?
To achieve true digital transformation, it is essential that your marketing data is both dependable and actionable, enabling you to engage with customers through personalized experiences that boost customer lifetime value. By delivering tailored interactions, consistent messaging across various channels, and loyalty programs, you can greatly enhance your connections with customers. Marigold Engage+ (formerly Cheetah Digital) provides marketers with the essential tools to expand operations rapidly and meet the evolving needs of modern consumers. As the demand for digital transformation intensifies, developing new capabilities to adapt to changing expectations becomes vital. Marigold Engage+ streamlines this process by offering the integrated technology and services required to build lasting, profitable, and mutually beneficial customer relationships. With our platform, you can identify fresh opportunities, create specific audience segments, and manage data through real-time interaction strategies effectively. Transform your marketing efforts into a vibrant consumer database by designing captivating experiences that successfully convert the unknown into the known, ensuring your business remains competitive in a fast-paced market. Moreover, this strategy not only leads to immediate outcomes but also lays the groundwork for sustainable success and enduring customer loyalty, solidifying your position in the industry. Embracing this innovative approach will empower you to navigate the complexities of consumer behavior with confidence.
What is AIM?
Defining the various first-party data segments that arise as your business progresses can be quite a daunting task. Smart Segments™ enable you to strategically aim at your audience in the future with efficient conversion campaigns that utilize both behavioral and contextual elements. AIM gathers a vast array of insightful information, such as geo-targeting, user behaviors, actions, timing, environmental conditions, referral sources, language preferences, search queries, and URL histories. By simply adding a small piece of code to your website, AIM takes over the meticulous job of improving the intelligence shown on your dashboard. This method provides a solid foundation for starting personalization without incurring additional costs. If you are contemplating a shift in your CMS or CRM, there's no need for concern; just make sure AIM is deployed consistently across all platforms for a smooth transition. To successfully market your offerings and connect with customers, it is crucial to have a thorough comprehension of their identities. Data that resides unnoticed within a CRM or analytics platform fails to provide actionable insights. AIM streamlines the delivery of personalized marketing to your brand, making it both accessible and efficient. With AIM in your toolkit, you can adeptly maneuver through the intricacies of customer engagement and customize your strategies to cater to their distinct needs, ensuring a more effective marketing approach. Ultimately, this leads to stronger customer relationships and enhanced brand loyalty.
Integrations Supported
Attentive
BlueConic
Breinify
Campaign Genius
DemandTools
Fresh Relevance
IBM Cloud
IRIS Accountancy Suite
Inte Q Genesis
MSIGHTS
Integrations Supported
Attentive
BlueConic
Breinify
Campaign Genius
DemandTools
Fresh Relevance
IBM Cloud
IRIS Accountancy Suite
Inte Q Genesis
MSIGHTS
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided
Free Version
Free Trial Offered?
Pricing Information
Pricing not provided
Free Version
Free Trial Offered?
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Marigold
Date Founded
2017
Company Location
United States
Company Website
meetmarigold.com/solution/marigold-engage-plus/
Company Facts
Organization Name
CloudEngage
Date Founded
2013
Company Location
United States
Company Website
cloudengage.com/aim/
Categories and Features
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling
Email Marketing
A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor
Marketing Automation
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking
Personalization
A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization
SMS Marketing
2-Way Messaging
Artificial Intelligence
Contact Management
MMS
Mass Texting
Message Personalization
Mobile Coupons
Mobile Keywords
Polls / Voting
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win
Categories and Features
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling