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What is Marigold Engage+?

To achieve true digital transformation, it is essential that your marketing data is both dependable and actionable, enabling you to engage with customers through personalized experiences that boost customer lifetime value. By delivering tailored interactions, consistent messaging across various channels, and loyalty programs, you can greatly enhance your connections with customers. Marigold Engage+ (formerly Cheetah Digital) provides marketers with the essential tools to expand operations rapidly and meet the evolving needs of modern consumers. As the demand for digital transformation intensifies, developing new capabilities to adapt to changing expectations becomes vital. Marigold Engage+ streamlines this process by offering the integrated technology and services required to build lasting, profitable, and mutually beneficial customer relationships. With our platform, you can identify fresh opportunities, create specific audience segments, and manage data through real-time interaction strategies effectively. Transform your marketing efforts into a vibrant consumer database by designing captivating experiences that successfully convert the unknown into the known, ensuring your business remains competitive in a fast-paced market. Moreover, this strategy not only leads to immediate outcomes but also lays the groundwork for sustainable success and enduring customer loyalty, solidifying your position in the industry. Embracing this innovative approach will empower you to navigate the complexities of consumer behavior with confidence.

What is BySide?

Lead Activation encompasses the ability to maximize revenue from users who are actively interacting with your website, app, or landing pages, highlighting the significance of lead quality and achieving a higher return on investment. We champion the idea that technology should align with business goals rather than dictate them. This principle has inspired us to develop a platform that effectively merges Marketing and Customer Experience, placing the customer at the forefront of every engagement. Our solution is designed to be both scalable and performance-oriented, emerging from the need to unify online and contact center experiences into personalized and cohesive journeys. It serves as an all-encompassing digital marketing toolkit, crafted for flexibility. Users can evaluate and qualify leads, build targeted audiences, and customize experiences across both web and mobile interfaces. We deliberately avoid generic solutions, and our partnership with clients starts with assessing their digital maturity through the BySide Lead Activation Diagnostic, ensuring our strategies are fine-tuned to meet their unique requirements. Ultimately, we aspire to equip businesses with the tools they need to excel in a competitive marketplace, paving the way for sustainable growth and success. This commitment to tailored solutions reflects our understanding that every business has distinct challenges and opportunities to seize.

Media

Media

Integrations Supported

Attentive
BlueConic
BlueVenn
Brightware
Campaign Genius
DemandTools
Dyspatch
Experian Aperture Data Studio
Facebook
IBM Cloud
Instant-Mail
Marigold Grow
Marigold LiveContent by Liveclicker
Marigold Loyalty
Movable Ink
Olo
Phrasee
Sabre Red 360
SmarterHQ
ViralSweep

Integrations Supported

Attentive
BlueConic
BlueVenn
Brightware
Campaign Genius
DemandTools
Dyspatch
Experian Aperture Data Studio
Facebook
IBM Cloud
Instant-Mail
Marigold Grow
Marigold LiveContent by Liveclicker
Marigold Loyalty
Movable Ink
Olo
Phrasee
Sabre Red 360
SmarterHQ
ViralSweep

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Marigold

Date Founded

2017

Company Location

United States

Company Website

meetmarigold.com/solution/marigold-engage-plus/

Company Facts

Organization Name

BySide

Date Founded

2006

Company Location

Portugal

Company Website

www.byside.com

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

SMS Marketing

2-Way Messaging
Artificial Intelligence
Contact Management
MMS
Mass Texting
Message Personalization
Mobile Coupons
Mobile Keywords
Polls / Voting
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win

Categories and Features

Call Center

Blended Call Center
Call Logging
Call Recording
Call Scripting
Campaign Management
Database
Escalation Management
IVR / Voice Recognition
Inbound Call Center
Manual Dialer
Outbound Call Center
Predictive Dialer
Progressive Dialer
Queue Management
Real-time Chat
Reporting/Analytics

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

eCommerce Marketing

AB Testing
Abandoned Cart Email
Analytics / ROI Tracking
Customer Data Profiles
Dynamic Content
Email Marketing
Email Personalization
Facebook Ads
Google Ads
Product Recommendations
Push Notifications
Retargeting
SMS Marketing
Search Marketing
Segmentation
Signup Forms & Popups
Social Marketing
Triggered Emails
Website Visitor Tracking

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

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