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What is Marigold Engage+?

To achieve true digital transformation, it is essential that your marketing data is both dependable and actionable, enabling you to engage with customers through personalized experiences that boost customer lifetime value. By delivering tailored interactions, consistent messaging across various channels, and loyalty programs, you can greatly enhance your connections with customers. Marigold Engage+ (formerly Cheetah Digital) provides marketers with the essential tools to expand operations rapidly and meet the evolving needs of modern consumers. As the demand for digital transformation intensifies, developing new capabilities to adapt to changing expectations becomes vital. Marigold Engage+ streamlines this process by offering the integrated technology and services required to build lasting, profitable, and mutually beneficial customer relationships. With our platform, you can identify fresh opportunities, create specific audience segments, and manage data through real-time interaction strategies effectively. Transform your marketing efforts into a vibrant consumer database by designing captivating experiences that successfully convert the unknown into the known, ensuring your business remains competitive in a fast-paced market. Moreover, this strategy not only leads to immediate outcomes but also lays the groundwork for sustainable success and enduring customer loyalty, solidifying your position in the industry. Embracing this innovative approach will empower you to navigate the complexities of consumer behavior with confidence.

What is DecisionLink ValueCloud?

ValueCloud® provides a comprehensive framework and repository that effectively stores and analyzes essential customer value data, converting it into actionable insights and valuable resources for various departments within the organization, such as product management, marketing, sales, value engineering, professional services, and customer success. Recognizing customer value is vital as it signifies an important evolution in Customer Relationship Management, where genuine connections with customers rely heavily on the value they perceive. Unfortunately, current CRM systems and other business applications often fall short of the capabilities required for efficient customer value management. We believe that any organization seeking to shift towards higher value and more profitable business models must regard customer value as a key strategic asset; doing so will not only enhance competitive edge but also enrich dialogues, foster trusted advisor relationships, and ultimately lead to better business results. In prioritizing customer value management, companies can more adeptly navigate the challenges and intricacies of today's competitive markets, ensuring sustained growth and customer satisfaction in the long run.

Media

Media

Integrations Supported

BlueConic
Brightware
DemandTools
Dyspatch
Experian Aperture Data Studio
IBM Cloud
IRIS Accountancy Suite
Instant-Mail
Lytics
MSIGHTS
Marigold LiveContent by Liveclicker
Marigold Loyalty
Microsoft Dynamics 365
Olo
Paciolan
Persado
Phrasee
Sabre Red 360
Salesforce
TapClicks

Integrations Supported

BlueConic
Brightware
DemandTools
Dyspatch
Experian Aperture Data Studio
IBM Cloud
IRIS Accountancy Suite
Instant-Mail
Lytics
MSIGHTS
Marigold LiveContent by Liveclicker
Marigold Loyalty
Microsoft Dynamics 365
Olo
Paciolan
Persado
Phrasee
Sabre Red 360
Salesforce
TapClicks

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Marigold

Date Founded

2017

Company Location

United States

Company Website

meetmarigold.com/solution/marigold-engage-plus/

Company Facts

Organization Name

DecisionLink

Date Founded

1995

Company Location

United States

Company Website

www.decisionlink.com/products/

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

SMS Marketing

2-Way Messaging
Artificial Intelligence
Contact Management
MMS
Mass Texting
Message Personalization
Mobile Coupons
Mobile Keywords
Polls / Voting
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

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