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What is Marigold Loyalty?

The landscape of brand loyalty is witnessing remarkable expansion, with 67% of consumers worldwide deeming their preferred brand's loyalty program as vital, while only 7% consider it insignificant. To forge lasting connections and motivate customers to return more often and increase their spending, it is essential to create loyalty programs that are highly tailored to recognize and reward individual customer actions. Marigold Loyalty facilitates the management of unique offers both online and offline, as well as when customers are near your establishment, by defining, managing, and targeting incentives like coupons, gift cards, discounts, cashback, sweepstakes, donations, and tangible rewards. Moreover, acknowledging members through a flexible tier system enables the delivery of personalized rewards that correspond to their level of engagement. This method not only rewards members with points for their buying habits and interactions—such as completing purchase histories, filling out surveys, writing reviews, registering, and attending events—but also deepens the bond between the brand and its dedicated clientele. Consequently, these initiatives not only bolster customer satisfaction but also significantly enhance brand engagement and loyalty. In turn, a well-executed loyalty program can lead to increased customer retention and a stronger competitive advantage in the market.

What is Glue Loyalty?

Glue is an innovative loyalty program designed to empower local small and medium-sized businesses (SMBs) in cultivating customer loyalty tailored to their unique requirements. Acting as a dedicated loyalty manager, Glue comprehends the nuances of your business and the preferences of your clientele. Utilizing cutting-edge machine learning technology, Glue draws insights from a vast network of SMBs worldwide, enabling it to proficiently oversee all aspects of loyalty. This support not only boosts your revenue potential but also allows you to focus on managing your business effectively. In just 10-15 minutes, you can complete a straightforward questionnaire, after which Glue will develop a customized, branded membership club. This platform facilitates engagement with customers across various channels and automates the delivery of reminders, incentives, and notifications on a weekly basis. Glue ensures your customers remain informed by providing clear reports that track loyalty and sales growth while also offering insightful recommendations for future loyalty initiatives. By streamlining customer interactions, Glue helps foster a more engaged and loyal customer base.

Media

Media

Integrations Supported

Facebook Messenger
Google Ads
Marigold Engage+
Marigold Grow
Marigold LiveContent by Liveclicker
SendGrid
Shopify
Treez
Twilio
WhatsApp
WooCommerce

Integrations Supported

Facebook Messenger
Google Ads
Marigold Engage+
Marigold Grow
Marigold LiveContent by Liveclicker
SendGrid
Shopify
Treez
Twilio
WhatsApp
WooCommerce

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$0 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Marigold

Date Founded

2017

Company Location

United States

Company Website

meetmarigold.com/solution/marigold-loyalty/

Company Facts

Organization Name

Glue Loyalty

Date Founded

2013

Company Location

Israel

Company Website

glueloyalty.com/turning-customers-into-regulars/

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Loyalty Management

CRM
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management
White Label

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Loyalty Management

CRM
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management
White Label

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