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What is MarketSmart?

Establishing connections with enthusiastic, affluent, and charitable donor prospects is essential. You may have conducted thorough research on potential donors, screened for wealth, and reviewed their giving patterns. While you might possess some useful data, what is truly crucial are the interactions—genuine dialogues and relationships with well-qualified donors. Our Engagement Fundraising platform, combining software and service, empowers fundraisers to secure meetings with the most dedicated and affluent supporters at optimal moments when they seek deeper meaning through their contributions. The Engagement Fundraising process is designed to be enjoyable for both you and your supporters, as it emphasizes a donor-centric approach that utilizes technology to facilitate relationship-building in a cost-effective manner, fostering connections with less pressure and more joy. Ultimately, this innovative strategy not only enhances fundraising outcomes but also enriches the overall experience for everyone involved.

What is Causemo Insights?

GivingDNA was meticulously crafted to aid in discovering, segmenting, and identifying crucial donors and advocates. This powerful platform enables fundraisers to delve into the stories behind their data, resulting in more strategic fundraising decisions. With an integrated system, it transforms the methods in which you identify, classify, and interact with donors throughout their entire journey. By removing ambiguity, we provide a blend of internal and external data segments that identify the most suitable donors for outreach, all presented in an easy-to-understand format with an automated process to facilitate strategic fundraising efforts. Our cutting-edge donor engagement platform is redefining the way fundraisers utilize both internal and external data for optimizing portfolios and addressing challenges. Understanding your supporters is key to effective engagement, and we gather a wide array of characteristics that encompass demographic information, behavioral tendencies, psychographics, relationship ties, and preferences for communication channels and timing. This comprehensive strategy enables organizations to customize their outreach initiatives effectively, nurturing more profound connections with their supporters. Ultimately, by leveraging this extensive knowledge, fundraisers can create more meaningful and impactful relationships with their donor base, significantly enhancing their fundraising efforts.

Media

Media

Integrations Supported

HubSpot CRM
HubSpot Customer Platform
Microsoft Excel
NationBuilder
Salesforce

Integrations Supported

HubSpot CRM
HubSpot Customer Platform
Microsoft Excel
NationBuilder
Salesforce

API Availability

Has API

API Availability

Has API

Pricing Information

$240.00/year
Free Trial Offered?
Free Version

Pricing Information

$299 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

MarketSmart

Date Founded

2008

Company Location

United States

Company Website

imarketsmart.com

Company Facts

Organization Name

Causemo

Date Founded

2015

Company Location

United States

Company Website

www.causemo.com

Categories and Features

Fundraising

Alumni Management
Auction Management
CRM
Campaign Management
Contribution Tracking
Donor Management
Event Management
Gift Matching Management
Grant Management
Membership Management
Mobile Giving
Payment Processing
Pledge Management
Prospect Management
Raffles / Lotteries
Recurring Giving
Volunteer Management

Nonprofit

Accounting
Committee Management
Donor Management
Dues Management
Event Management
Fundraising Management
Member Database
Membership Management
Social Media Management
Volunteer Management

Categories and Features

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

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