MarketingConnect vs. LayerFive

Your data warehouse serves as the definitive source of truth for customer information. Hightouch facilitates the transfer of this data to the essential tools your business utilizes. This integration ensures that your sales, marketing, customer success, and customer service teams can gain a comprehensive 360-degree perspective of each customer through the platforms they trust. By removing the hassle of repetitive data requests, Hightouch transforms data warehouses into actionable insights. Enhanced data can significantly propel growth, allowing for personalized marketing strategies across diverse channels like email, push notifications, advertisements, and social media. With Hightouch, you won't have to depend on engineering resources to make continuous improvements. Optimized data can lead to increased revenue streams, enabling you to target potential leads with tailored Product Qualified Lead (PQL) or Marketing Qualified Lead (MQL) models. A singular customer view can be effectively integrated with your CRM, ensuring that better data contributes to reducing churn rates. Your customer success CRMs should reflect a thorough understanding of your clientele, utilizing customer data to pinpoint those at risk of disengagement. Every piece of information resides within your data warehouse, and while analytics is an important starting point, Hightouch elevates it by enabling you to leverage SQL for seamless data synchronization across any SaaS platform. This operational capability allows your teams to make data-driven decisions in real time, enhancing overall business performance.

Iris delivers powerful, easy-to-use identity and cyber protection solutions that help organizations protect their customers from identity theft, fraud, and digital threats — while driving engagement, retention, and new revenue opportunities. As a B2B2C provider, Iris enables businesses to seamlessly integrate identity protection into their existing products, platforms, and customer journeys. Iris offers multiple deployment models to meet different business and technical needs: • Identity Protection API: A scalable API solution that allows organizations to embed a suite of solutions that can be mixed and matched directly into their applications — while maintaining full control over branding and user experience. • Micro-Experiences: Prebuilt, customizable components that can be quickly embedded into websites or apps, enabling fast time-to-market with minimal development resources. • OnWatch® Portals: Fully managed, white-labeled identity protection platforms for organizations that prefer a turnkey solution. Iris solutions include dark web monitoring, credit monitoring, high-risk transaction monitoring, social media monitoring, caller ID monitoring, scam analysis & support, dynamic risk assessment tools, robust device protection software, data removal tools, do-it-for-you fraud resolution services, and more. Organizations use Iris to enhance customer trust, differentiate their offerings, reduce customer churn, and increase customer lifetime value. With proven results — including revenue generation, increased retention, and improved customer satisfaction — Iris transforms identity protection into a strategic business advantage. Backed by Generali and more than 20 years of experience, Iris combines global scale, advanced technology, and expert-led support to deliver meaningful protection and measurable outcomes.

Maximizing the value of your first-party data is essential for success. D&B Connect offers a customizable master data management solution that is self-service and capable of scaling to meet your needs. With D&B Connect's suite of products, you can break down data silos and unify your information into one cohesive platform. Our extensive database, featuring hundreds of millions of records, allows for the enhancement, cleansing, and benchmarking of your data assets. This results in a unified source of truth that enables teams to make informed business decisions with confidence. When you utilize reliable data, you pave the way for growth while minimizing risks. A robust data foundation empowers your sales and marketing teams to effectively align territories by providing a comprehensive overview of account relationships. This not only reduces internal conflicts and misunderstandings stemming from inadequate or flawed data but also enhances segmentation and targeting efforts. Furthermore, it leads to improved personalization and the quality of leads generated from marketing efforts, ultimately boosting the accuracy of reporting and return on investment analysis as well. By integrating trusted data, your organization can position itself for sustainable success and strategic growth.

10Duke Enterprise provides a versatile and cloud-based software licensing solution that allows software vendors to effortlessly configure, manage, and generate revenue from the licenses they offer to their clients. By establishing a unified point of license management, 10Duke Enterprise effectively supports desktop applications, SaaS, mobile applications, APIs, virtual machines, and various devices. This innovative platform is cloud-native, accommodates all licensing models, seamlessly integrates with CRM and e-commerce systems, features a built-in Customer Identity Management system, and is equipped to handle offline scenarios. Both small to medium-sized businesses and Fortune 500 companies utilize 10Duke Enterprise, making it an ideal choice for organizations of any size. The solution is favored by rapidly growing software vendors across diverse sectors, especially those offering desktop, SaaS, and mobile applications, as well as devices, APIs, and virtual machines. Specifically tailored for dynamic software enterprises aiming to enhance their licensing processes while reducing friction, 10Duke Enterprise delivers numerous benefits, including a significant reduction in internal licensing administration costs by up to 70%. Furthermore, it enhances customer experiences by streamlining product trials and access, provides insights into customer usage patterns to help boost license sales, and mitigates revenue losses through a real-time licensing and access control framework. Additionally, the solution offers robust integration capabilities with third-party systems such as CRM and e-commerce platforms, ensuring a comprehensive approach to license management.

Every year, we engage with over a million people across the globe through comprehensive surveys, allowing companies to quickly understand shifting consumer behaviors. Our intuitive platform is specifically designed for busy teams, making it easy to extract vital data, perform tailored analyses, and share findings effortlessly. You can pinpoint your target audience using an extensive array of over 250,000 profiling metrics. By employing question charts, you can delve into the feelings, thoughts, and behaviors of your consumers. Aggregate your data and visual representations to develop a persuasive narrative for your team. Integrate various data points to achieve thorough analysis and enrich your insights. Gain unmatched understanding of consumer behavior by utilizing survey results that reflect the views, interests, and actions of billions worldwide. We consistently ask the same questions in diverse regions, providing both localized insights and a comprehensive global outlook. Uncover genuine consumer perceptions of your brand and its rivals, along with critical information about market leaders and their positions within the industry. This all-encompassing strategy empowers businesses to adeptly navigate the intricate landscape of consumer perception while staying ahead of the competition. Ultimately, staying informed about consumer sentiment will help guide future marketing strategies and product development.

Ditto is the only mobile database that comes with built-in edge connectivity and offline resilience, allowing apps to sync data without depending on servers or continuous access to the cloud. As billions of mobile and edge devices—and the deskless workers using them—form the backbone of modern operations, organizations are running into the constraints of conventional cloud-first systems. Used by leaders like Chick-fil-A, Delta, Lufthansa, and Japan Airlines, Ditto is at the forefront of the edge-native movement, reshaping how businesses operate, sync, and stay connected beyond the cloud. By removing the need for external hardware, Ditto’s software-based networking lets companies develop faster, more fault-tolerant applications that perform even in disconnected environments—no cloud, server, or Wi-Fi required. Leveraging CRDTs and peer-to-peer mesh replication, Ditto allows developers to build robust, collaborative applications where data remains consistent and available to all users—even during complete offline scenarios. This ensures business-critical systems remain functional exactly when they’re needed most. Ditto follows an edge-native design philosophy. Unlike cloud-centric approaches, edge-native systems are optimized to run directly on mobile and edge devices. With Ditto, devices automatically discover and talk to each other, forming dynamic mesh networks instead of routing data through the cloud. The platform seamlessly handles complex connectivity across online and offline modes—Bluetooth, P2P Wi-Fi, LAN, Cellular, and more—to detect nearby devices and sync updates in real time.

An All-Inclusive Solution for Efficient File Orchestration and Management Across Edge, Data Center, and Cloud Storage PeerGFS offers a uniquely software-driven approach tailored to tackle the complexities of file management and replication in multi-site and hybrid multi-cloud setups. With over 25 years of industry experience, we focus on file replication for organizations with distributed locations, providing numerous advantages for your operations: Increased Availability: Attain elevated availability through Active-Active data centers, whether they are hosted on-premises or in the cloud. Edge Data Security: Protect your essential data at the Edge with ongoing safeguards to the central Data Center. Boosted Productivity: Facilitate distributed project teams by granting them rapid, local access to essential file resources. In the current landscape, maintaining a real-time data infrastructure is crucial for success. PeerGFS effortlessly meshes with your current storage solutions, accommodating: High-volume data replication across linked data centers. Wide area networks that often experience lower bandwidth and increased latency. You can take comfort in knowing that PeerGFS is built for ease of use, ensuring that both installation and management are straightforward tasks. Moreover, our commitment to customer support means you’ll always have assistance when needed.

Square POS is an easy-to-use point-of-sale solution that offers a comprehensive array of features for managing various retail operations. Users can efficiently track inventory and sales, process payments online, and issue digital receipts. This versatile system is compatible with both Android and iOS devices. Notably, Square POS can operate offline by saving transaction data locally, automatically syncing with the cloud once an Internet connection is reestablished. Users can keep track of essential details like product names, pricing, and quantities with ease. Additionally, it includes functionalities such as barcode scanning, discount applications, credit card processing, gift card management, and the ability to handle refunds, making it a valuable tool for businesses of all sizes. With its user-friendly interface and robust capabilities, Square POS is designed to enhance the overall customer experience while streamlining operations.

Ecommerce can be intricate, but shipping can be straightforward with Shippo, which supports your business growth by seamlessly integrating into your workflows, offering knowledgeable assistance, and giving you straightforward access to the most competitive rates across numerous carriers. >> Gain straightforward access to competitive rates from a wide range of carriers - Enjoy the benefits of over 85 carriers globally, including regional options that are often overlooked by others, ensuring you get the best rates available. >> A complete shipping solution tailored for any business - Streamline your shipping process by connecting your e-commerce platform or directly integrating our ready-to-use API into your operations, enabling you to fulfill orders efficiently with intelligent defaults, customizable automations, and insightful analytics for smarter shipping decisions. >> Comprehensive support at every stage - Feel assured with our dedicated customer support and experienced implementation teams, who possess the expertise to help you get started quickly and maintain consistent operations. >> Expand your horizons with Shippo - Anticipate increased shipping needs in the future, and trust Shippo to provide you with 99.99% uptime, an advanced technology infrastructure, and all the necessary features to foster deeper connections with your customers and support your ambitious growth plans. >> With Shippo by your side, you can confidently navigate the complexities of shipping while focusing on what truly matters—growing your business and enhancing customer satisfaction.

Qloo, known as the "Cultural AI," excels in interpreting and predicting global consumer preferences. This privacy-centric API offers insights into worldwide consumer trends, boasting a catalog of hundreds of millions of cultural entities. By leveraging a profound understanding of consumer behavior, our API delivers personalized insights and contextualized recommendations. We tap into a diverse dataset encompassing over 575 million individuals, locations, and objects. Our innovative technology enables users to look beyond mere trends, uncovering the intricate connections that shape individual tastes in their cultural environments. The extensive library includes a wide array of entities, such as brands, music, film, fashion, and notable figures. Results are generated in mere milliseconds and can be adjusted based on factors like regional influences and current popularity. This service is ideal for companies aiming to elevate their customer experience with superior data. Additionally, our premier recommendation API tailors results by analyzing demographics, preferences, cultural entities, geolocation, and relevant metadata to ensure accuracy and relevance.