Ratings and Reviews 0 Ratings

Total 0 out of 5 stars
ease 0 out of 5 stars
features 0 out of 5 stars
design 0 out of 5 stars
support 0 out of 5 stars

This software has no reviews. Be the first to write a review.

Write a Review

Ratings and Reviews 0 Ratings

Total 0 out of 5 stars
ease 0 out of 5 stars
features 0 out of 5 stars
design 0 out of 5 stars
support 0 out of 5 stars

This software has no reviews. Be the first to write a review.

Write a Review

Alternatives to Consider

  • Google Cloud BigQuery Reviews & Ratings
    4.5 out of 5 stars 2,027 Ratings
    Company Website for Google Cloud BigQuery
  • DialerAI Reviews & Ratings
    4.8 out of 5 stars 5 Ratings
    Company Website for DialerAI
  • Macaw AMS Reviews & Ratings
    4.9 out of 5 stars 8 Ratings
    Company Website for Macaw AMS
  • AnalyticsCreator Reviews & Ratings
    4.6 out of 5 stars 46 Ratings
    Company Website for AnalyticsCreator
  • Framnex Reviews & Ratings
    5.0 out of 5 stars 1 Rating
    Company Website for Framnex
  • Intellimas Reviews & Ratings
    4.7 out of 5 stars 30 Ratings
    Company Website for Intellimas
  • Code-Cube.io Reviews & Ratings
    4.7 out of 5 stars 7 Ratings
    Company Website for Code-Cube.io
  • TrafficGuard Reviews & Ratings
    4.7 out of 5 stars 89 Ratings
    Company Website for TrafficGuard
  • Notifyre Reviews & Ratings
    4.8 out of 5 stars 67 Ratings
    Company Website for Notifyre
  • TIMi Reviews & Ratings
    4.9 out of 5 stars 68 Ratings
    Company Website for TIMi

What is MassTer?

MassTer's innovative Marketing Mix Modeling software offers a contemporary solution for executing MMM projects. With its user-friendly interface, MassTer simplifies the process for analytical teams, enabling them to complete these projects with greater efficiency. This software was specifically crafted to streamline the delivery of Marketing Mix Modeling initiatives. By incorporating industry-leading practices and sophisticated modeling techniques, MassTer successfully replicates the MMM project workflow, thereby ensuring optimal performance. Furthermore, MASS Analytics represents a cutting-edge approach to MMM, delivering rapid automated models driven by Machine Learning. This advanced capability allows users to effectively assess the impact of media and marketing within intricate media landscapes, ultimately enhancing decision-making and strategy formulation. Additionally, MassTer's commitment to continuous improvement ensures that users remain at the forefront of marketing analytics innovation.

What is Animo Media Intelligence?

Animo is a cloud-based solution tailored for the assessment and enhancement of media, aimed at brand marketing teams, analytics professionals, and advertising agencies. It seamlessly blends online advertising with offline media efforts within a cooperative workspace, enabling thorough reporting, marketing mix modeling, and strategic planning across an array of channels. The platform's Online Dashboard aggregates data from diverse advertising platforms, bringing together campaign metrics such as spending, impressions, clicks, conversions, and return on investment into a cohesive interface. By utilizing online models, it estimates the influence of various channels to inform budget distribution, while its offline capabilities assess the success of television, radio, and out-of-home marketing against quantifiable business outcomes, featuring in-depth TV spot evaluations at 15-minute intervals. Moreover, its Media Planner tool empowers users to explore pre-campaign scenarios, and marketing insights can be retrieved through AI assistants using a Model Context Protocol link. The adaptable, modular structure supports both digital-only and combined online and offline measurement, positioning it as a multifaceted tool for contemporary marketing challenges. This all-encompassing strategy ensures that users are equipped to make knowledgeable decisions grounded in a complete understanding of their media performance. In an ever-evolving marketing landscape, Animo stands out by providing actionable insights that drive effective campaign strategies.

Media

Media

Integrations Supported

Microsoft Excel

Integrations Supported

ChatGPT
Claude
Claude Duet
Claude for Legal
Google Ads
Google Analytics
Google Search Console
LinkedIn Ads
Meta Ads
Model Context Protocol (MCP)
Outbrain
Snapchat Ads
Taboola
TikTok Ads
YouTube

API Availability

API Availability

Has API

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

$100/month
The Online Dashboard starts at $750/month with no minimum contract. Online MMM starts at $1,750/month; offline optimization starts at $2,000/month. Some advanced options are priced by data volume.
Free Trial Offered?

Supported Platforms

Windows
Mac

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub

Company Facts

Organization Name

MASS Analytics

Date Founded

2015

Company Location

United Kingdom

Company Website

mass-analytics.com

Company Facts

Organization Name

Animo

Date Founded

2023

Company Location

Israel

Company Website

animo-tech.com

Categories and Features

Marketing Analytics

Channel Attribution
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking

Categories and Features

Marketing Analytics

Not specified

Popular Alternatives

Popular Alternatives

TCube Mass Mail Reviews & Ratings

TCube Mass Mail

Mass Mail (Secuodsoft)
OptiMine Insight Reviews & Ratings

OptiMine Insight

OptiMine Software