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What is Mastercard SpendingPulse?

SpendingPulse Next Generation is now available across ten diverse sectors, including restaurants, hotels, and general retail. It provides an in-depth analysis of spending at both the county and Designated Market Area (DMA) levels, facilitating comparisons between physical and online transactions. By utilizing SpendingPulse Next Generation, businesses can gain insights into their performance in relation to key industry sectors, adapt to changes in consumer purchasing trends at specific geographic locations, and capitalize on transitions in consumer spending habits. Backed by a skilled team of economists, Mastercard SpendingPulse offers invaluable market intelligence derived from national retail sales encompassing all forms of payment. The insights generated from SpendingPulse draw from aggregated sales data within the Mastercard payments framework, complemented by survey-based estimates for additional payment methods such as cash and checks, thus providing a thorough analysis of consumer spending behavior. This comprehensive examination equips businesses with the tools necessary to refine their strategies and enhance their competitive positioning in an ever-evolving market landscape. Ultimately, leveraging these insights can lead to more informed decision-making and greater success in navigating market dynamics.

What is Kepler Analytics?

The Kepler system utilizes our distinctive traffic measurement technology to create a versatile platform that improves sales optimization by merging retail traffic metrics with sales data and critical performance indicators, ultimately encouraging favorable in-store sales behaviors. By meticulously analyzing and tracking new trends, retailers gain the ability to execute practical strategies that significantly boost their return on investment related to both their store and personnel resources. Furthermore, the KeplerX module allows retailers to automate responses to performance challenges while closely monitoring compliance with established guidelines. We see ourselves not just as a software provider, but as a committed collaborative partner focused on assisting retailers in maximizing their physical retail environments. Our Kway engagement framework is designed to ensure ongoing support and involvement tailored to your business requirements, providing the essential guidance needed to succeed in a competitive market. In prioritizing partnership over mere transactions, we strive to deliver enduring value that meets the evolving needs of our clients, ultimately fostering a mutually beneficial relationship that adapts to the dynamic retail landscape. This approach not only enhances immediate sales performance but also positions retailers for sustainable growth over time.

Media

Media

Integrations Supported

Flex
GP Travel Enterprise
PulzePay

Integrations Supported

Retail Express

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Webinars
Online Training

Training Options

Online Training

Company Facts

Organization Name

Mastercard Data & Services

Date Founded

1966

Company Location

United States

Company Website

www.mastercardservices.com/en/solutions/mastercard-spendingpulse

Company Facts

Organization Name

Kepler Analytics

Date Founded

2015

Company Location

Australia

Company Website

kepleranalytics.com

Categories and Features

Retail Analytics

Not specified

Retail Intelligence

Not specified

Categories and Features

Retail Analytics

Not specified

Retail Execution

Not specified

Retail Intelligence

Not specified

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