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What is Melissa Clean Suite?

The Melissa Clean Suite, formerly known as Melissa Listware, is designed to tackle the challenge of inaccurate data within platforms like Salesforce®, Microsoft DynamicsCRM®, and Oracle CRM® and ERP systems. This solution not only verifies and standardizes customer contact information but also corrects and enhances records to ensure that your data remains clean and usable. With the ability to create pristine datasets, it empowers businesses to excel in omnichannel marketing and boost their sales performance. * Ensure contacts are accurately verified and autocompleted prior to entering the CRM system. * Enrich records with essential demographic information to enhance lead scoring, segmentation, and targeting strategies. * Maintain up-to-date and immaculate contact details to facilitate effective sales follow-up and marketing efforts. * Safeguard the integrity of your customer data through real-time data cleansing at the point of entry or through batch processing. In an era where data is pivotal for effective customer communication, decision-making, and analytical insights, having clean data is crucial. Neglecting this aspect can result in operational inefficiencies and distortions in understanding customer behavior.

What is Beckon?

Beckon, known as The Source of Truth for Marketingâ„¢, is an essential solution for data management, reporting, and analytics that global brands depend on for informed strategic decision-making. Designed specifically for marketers seeking to maximize their data's potential, Beckon allows users to pinpoint successful strategies, allocate resources wisely, boost ROI, and highlight marketing's impact on overall business performance. Users can uncover and disseminate critical insights through engaging storytelling dashboards, performance scorecards, and vibrant visualizations. The platform ensures automated data management, offers comprehensive performance visibility across multiple channels, provides omnichannel analytics, and features real-time dashboards and scorecards, along with key marketing KPIs. By promoting data-driven decisions that encourage growth, Beckon caters to the diverse needs of marketers, which cannot be met by simply checking off a box. The suite encompasses vital functionalities such as data aggregation, ETL processes, governance, taxonomy creation and normalization, alongside data cleansing and validation, analytics, visualization, reporting, scorecarding, collaboration, and strategic planning, rendering it an essential asset in the contemporary marketing environment. Ultimately, Beckon equips marketers to adeptly handle the intricacies of their data while achieving significant results, thus enabling them to foster a more proactive and insightful marketing approach. In doing so, it transforms how marketing teams engage with data, enhancing their overall effectiveness and alignment with business objectives.

Media

Media

Integrations Supported

Salesforce
AdRoll
Adobe Marketo Engage
Basecamp
Brightcove
Chartbeat
Constant Contact
Desktop.com
Eloqua
Facebook
Google Analytics
Mailchimp
Metric Insights
Microsoft Dynamics 365
Mixpanel
Oracle CRM On Demand
Syniti Data Connectivity
Syniti Knowledge Platform
WordPress
X (Twitter)

Integrations Supported

Salesforce
AdRoll
Adobe Marketo Engage
Basecamp
Brightcove
Chartbeat
Constant Contact
Desktop.com
Eloqua
Facebook
Google Analytics
Mailchimp
Metric Insights
Microsoft Dynamics 365
Mixpanel
Oracle CRM On Demand
Syniti Data Connectivity
Syniti Knowledge Platform
WordPress
X (Twitter)

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Melissa

Date Founded

1985

Company Location

United States

Company Website

melissa.com

Company Facts

Organization Name

Beckon

Company Location

United States

Company Website

www.beckon.com

Categories and Features

Data Quality

Address Validation
Data Deduplication
Data Discovery
Data Profililng
Master Data Management
Match & Merge
Metadata Management

Categories and Features

Business Intelligence

Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Natural Language Generation (NLG)
Performance Metrics
Predictive Analytics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics

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