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What is Meltwater?
Meltwater is an AI-powered media intelligence, social listening, and marketing analytics platform that helps organizations monitor public conversations, manage media relationships, and evaluate brand performance. The software aggregates information from online news publications, social media networks, blogs, forums, review sites, podcasts, print publications, and television and radio broadcasts. Its media monitoring capabilities identify brand mentions, track press coverage, evaluate estimated audience reach, and measure share of voice against competitors. Social listening tools analyze conversations across Instagram, TikTok, Facebook, LinkedIn, YouTube, Reddit, X, and other regional and international platforms. AI-powered sentiment analysis, topic classification, and trend detection help communications teams understand changing consumer attitudes and identify emerging risks or opportunities. Meltwater's AI assistant, Mira, supports conversational analysis, automated summaries, research workflows, and the interpretation of complex media and marketing datasets. Media relations capabilities include journalist discovery, searchable contact profiles, personalized email outreach, press release distribution, and reporting on media engagement. Its influencer marketing tools enable organizations to identify creators, evaluate audience demographics, coordinate partnerships, manage campaigns, and measure influencer marketing results. Consumer intelligence capabilities provide audience segmentation, competitive benchmarking, trend forecasting, and analysis of customer preferences across digital channels. Meltwater also offers AI visibility tracking to monitor how organizations and competitors are represented in AI-generated answers from platforms such as ChatGPT, Gemini, Claude, and Perplexity.
What is KPI6?
KPI6 is a comprehensive Software as a Service Suite utilized by brands and media agencies to gain a deeper understanding of their customer base, pinpoint their requirements, segment their audience, and craft effective marketing strategies. By analyzing a diverse range of user-generated content alongside unsolicited data sources such as social media, web panels, open data, and online reviews, it offers invaluable strategic insights essential for fostering innovation, evaluating opportunities, engaging in strategic planning, and enhancing segmentation and creative development. Each individual possesses distinct traits that can significantly advantage a brand or industry, making these characteristics invaluable assets for your organization. It is essential for your leadership team to focus on strategic management and planning instead of getting bogged down in interpreting conversations or creating user profiles. Your organization needs tailored solutions that not only perform these tasks but also conduct the necessary research to inform decision-making and drive growth. In this way, KPI6 empowers companies to leverage their unique insights effectively and stay ahead in a competitive marketplace.
Integrations Supported
Videoma Intelion
Audiense
Caliber
Data Virtuality
Desktop.com
Infodesk
Intelligence2day
Mira
Netino
API Availability
API Availability
Has API
Pricing Information
Meltwater does not use a fixed public price list. Pricing depends on your team’s needs, coverage requirements, and contract terms.
Indicative ranges start from $10,000/year for Starter, $25,000/year for Pro, and $130,000/year for Enterprise. Final quotes vary by setup. Prices are in $USD.
Indicative ranges start from $10,000/year for Starter, $25,000/year for Pro, and $130,000/year for Enterprise. Final quotes vary by setup. Prices are in $USD.
Pricing Information
$15,000 based on usage
quarterly, semestral, annual license.
Supported Platforms
SaaS
Windows
Mac
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
Chromebook
Linux
Customer Service / Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Meltwater Group
Date Founded
2001
Company Location
United States
Company Website
www.meltwater.com
Company Facts
Organization Name
KPI6.com
Date Founded
2016
Company Location
Italy
Company Website
kpi6.com
Categories and Features
AI Influencer Marketing
Not specified
AI Public Relations (PR)
Not specified
AI Review Management
Not specified
Audience Intelligence
Not specified
Blogger Outreach
Not specified
Brand Monitoring
Not specified
Influencer Marketing
Not specified
Media Monitoring
Alerts / Notifications
Broadcast Media Monitoring
Content Translation
Dashboards / Reporting
Export Results
Online News Monitoring
Podcast Monitoring
Print Media Monitoring
Social Media Monitoring
PR Analytics
Not specified
Public Relations
Article Author Database
Auto-Update Media Lists
Campaign Management
Clippings Management
Communications Calendar
Contact Management
Digital Asset Management
Direct Mail Management
Email Distribution
Press Monitoring
Press Release Builder
Reputation Management
Social Media Metrics
Social Media Monitoring
Social Listening
Not specified
Social Media Analytics Tools
Campaign Analytics
Competitor Monitoring
Customizable Reports
Multi-Channel Data Collection
Social Media Management
Brand Tracking
Post Scheduling
Reporting/Analytics
Social Media Monitoring
Social Media Marketing
Analytics
Post Scheduling
Social Media Monitoring
Competitive Analysis
Dashboard
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking
Categories and Features
Audience Intelligence
AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking
Competitive Intelligence
Alerts/Notifications
Benchmarking
Competing Product Analysis
Keyword Tracking
Social Media Monitoring
Trend Analysis
Market Research
Benchmarking
Panel Management
Statistical Analysis
Natural Language Processing
Named Entity Recognition
Social Media Analytics Tools
Competitor Monitoring
Customizable Reports
Engagement Tracking
Multi-Channel Data Collection
Social Media Monitoring
Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking