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What is MeridianLink One?

MeridianLink One is an all-encompassing, cloud-driven banking software solution designed specifically for financial institutions, particularly community banks and credit unions, aimed at simplifying the digital lending and account opening processes. It employs a unified data framework that integrates various functionalities, including deposit account setup, consumer and mortgage loan origination, point-of-sale lending, digital mortgage workflows, credit verification, analytics, and collections into a single, cohesive platform. The sophisticated loan optimization engine rapidly assesses existing loans and recommends competitive rates, which helps in tapping into cross-selling opportunities and maximizing customer wallet share effectively. In addition, the system supports swift implementation via open APIs and connects with over 600 fintech and core banking partners, allowing for a flexible, phased rollout and real-time automation that eradicates data silos and manual processes. This progressive strategy not only boosts operational efficiency but also significantly enhances the customer experience by providing seamless service delivery. Overall, MeridianLink One stands out as a transformative tool for financial institutions seeking to innovate and improve their service offerings.

What is Google Meridian?

Google Meridian is a publicly available framework for Marketing Mix Modeling (MMM) developed by Google to aid advertisers and analysts in accurately evaluating the impact of their marketing efforts across both digital and traditional channels without relying on cookies or tracking individual users. At the heart of Meridian lies a Bayesian causal-inference model that analyzes aggregated data such as expenditures, sales figures, key performance metrics, reach and frequency, geographic information, seasonal trends, and external variables to assess the incremental effects of various marketing channels like search engines, social media, video content, and offline advertising on overall performance, while also calculating return on ad spend (ROAS), response curves, and optimal budget allocations. Being an open-source resource, it provides users with full access to its methodologies and code, allowing for the customization of model parameters, data inputs, and foundational assumptions. This transparency not only builds user trust but also fosters collaboration among users to enhance and refine the model over time. Moreover, the community-driven aspect of the open-source framework facilitates ongoing contributions that can result in consistent enhancements and innovative solutions within the tool, thereby benefiting the broader marketing community. As users engage with the platform, they can share insights and best practices, further enriching the collective knowledge surrounding marketing analytics.

Media

Media

Integrations Supported

Google Ads
Google Display & Video 360
MeridianLink Access
MeridianLink Business
MeridianLink Collect
MeridianLink Consumer
MeridianLink Data Connect
MeridianLink Decision Lender
MeridianLink Engage
MeridianLink Insight
MeridianLink Mortgage
MeridianLink Mortgage Credit Link (MCL)

Integrations Supported

Google Ads
Google Display & Video 360
MeridianLink Access
MeridianLink Business
MeridianLink Collect
MeridianLink Consumer
MeridianLink Data Connect
MeridianLink Decision Lender
MeridianLink Engage
MeridianLink Insight
MeridianLink Mortgage
MeridianLink Mortgage Credit Link (MCL)

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Free
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

MeridianLink

Date Founded

1998

Company Location

United States

Company Website

www.meridianlink.com/solutions/banking-software/

Company Facts

Organization Name

Google

Date Founded

1998

Company Location

United States

Company Website

developers.google.com/meridian

Categories and Features

Banking

ATM Management
Compliance Tracking
Corporate Banking
Credit Card Management
Credit Union
Investment Banking
Multi-Branch
Online Banking
Private Banking
Retail Banking
Risk Management
Securities Management
Transaction Monitoring

Loan Origination

Amortization Schedule
Audit Trail
Closing Documents
Compliance Management
Customer Database
Digital Signature
Document Management
Fee Management
Loan Processing
Online Application

Mortgage and Loans

Amortization Schedule
Client Database
Closing Documents
Commercial Mortgages
Contact Management
Credit Reporting
Customer Statements
Document Management
Electronic Applications
Government Loans
Loan Origination
Loan Servicing
Pipeline Management
Pre-Qualification
Refinance Management
Residential Mortgages

Categories and Features

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