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What is Microsoft Invest?

Microsoft Invest serves as a progressive demand-side platform designed specifically for the dynamic realm of video advertising. It integrates a robust system focused on data-driven results, empowering users to engage audiences across multiple screens while attaining significant business goals. With an intuitive, visually-oriented approach to finding and activating deals, it grants access to exclusive premium deal catalogs along with unparalleled insights into inventory. Users can delve into specially curated catalogs derived from top-tier data providers, making it easier to effectively reach vast audiences. Boasting the capacity to connect with over a billion users, including many who may be unreachable through traditional channels, Microsoft’s expansive audience network serves as a crucial advantage. Furthermore, enhancing your confidence in campaign strategies is achievable by prioritizing relevant data prior to launching initiatives. This methodology promotes cross-channel planning, maximizes digital investments, pinpointing the ideal audience and revealing premium inventory, thereby dismantling conventional planning and buying challenges. In summary, Microsoft Invest not only streamlines the advertising process but also positions itself as an all-encompassing solution to enhance your marketing endeavors in today’s digital landscape, ultimately paving the way for more innovative advertising strategies.

What is Adlook?

Adlook functions as a Brand Growth Partner within the RTB House network, offering an all-encompassing Brand Growth Platform that consolidates growth tactics, audience segmentation, creative development, campaign oversight, and performance analytics in a single interface. At the heart of this platform is Adlook Intelligence, a proprietary technology crafted in-house and tailored to meet the specific needs of each advertiser, concentrating on critical factors like bidding strategies, omnichannel distribution, optimization processes, supply chain integrity, brand safety, and adaptable creative solutions. Furthermore, the AI segment known as Zora works alongside a specialized team of strategists, media planners, and creative designers to optimize campaign effectiveness. Our campaigns span a variety of platforms, including the open web, CTV, audio, mobile applications, and gaming environments, with results expressed in metrics that matter to businesses, such as market share, return on investment, sales growth, distribution reach, and brand equity. Simply communicate your objectives to us, and we are committed to achieving the results you desire. We take great pride in the ability to convert aspirations into concrete achievements, ensuring your brand flourishes in a competitive landscape.

Media

Media

No images available

Integrations Supported

Bing
LinkedIn
Microsoft Advertising
Microsoft Edge
Placements.io

Integrations Supported

Bing
LinkedIn
Microsoft Advertising
Microsoft Edge
Placements.io

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Microsoft

Date Founded

1975

Company Location

United States

Company Website

about.ads.microsoft.com/en/solutions/technology/microsoft-invest-dsp

Company Facts

Organization Name

Adlook

Date Founded

2022

Company Location

United States

Company Website

adlook.com

Categories and Features

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

Categories and Features

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