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What is Mira?

Mira functions as the AI assistant on the Meltwater platform, tailored for teams in public relations, communications, and marketing. Users can ask questions about media coverage, social conversations, audience insights, competitor analysis, and market trends to receive informed answers based on Meltwater’s extensive monitoring and intelligence capabilities. With a keen ability to summarize media coverage, Mira emphasizes significant themes and shifts in sentiment, helping users identify emerging narratives while facilitating the generation of reports or briefings that include source links. Moreover, Mira Studio provides support for reusable AI research workflows, and Mira Companion enhances various Meltwater products with useful features. In addition, Mira integrates effortlessly with collaboration and AI tools such as Microsoft Teams, Microsoft 365, Slack, Claude, and ChatGPT through Meltwater’s MCP server, which enhances its functionality. Developers are equipped with an API that allows for customized integrations, enabling users to personalize their experience according to their unique requirements. The availability of features and data is dependent on the specific Meltwater subscription and activated modules, thus providing a tailored approach to media intelligence that caters to diverse organizational needs. This flexibility ensures that teams can leverage the full potential of Meltwater’s offerings to suit their unique workflows and objectives.

What is Medialyst?

Medialyst is a groundbreaking tool that utilizes AI technology to help public relations professionals and communicators swiftly create customized media contact lists, reducing a process that usually takes days to just seconds. By enabling users to express their press releases or story ideas in everyday language, the platform effectively identifies journalists and media outlets that are aligned with the topics at hand. This innovative system aims to reduce the time spent on manual research while improving outreach quality by targeting contacts that specifically relate to certain announcement themes. It is useful across a variety of press situations, such as funding announcements, product launches, restaurant openings, and news from nonprofits, thereby streamlining one of the most labor-intensive aspects of media outreach. Through its capability to match message content with journalists who have relevant expertise and interests, Medialyst allows users to focus their efforts on engaging with the contacts that are most likely to yield coverage, thus enhancing the success of their campaigns. Moreover, this tool not only boosts efficiency but also empowers users to foster deeper and more meaningful connections within the media landscape, ultimately paving the way for more impactful communication strategies. As a result, Medialyst stands out as an essential resource for anyone looking to elevate their media outreach efforts.

Media

Media

Integrations Supported

ChatGPT
Claude
Claude Duet
Claude for Legal
Meltwater
Microsoft 365
Microsoft Teams
Model Context Protocol (MCP)
Slack

Integrations Supported

API Availability

Has API

API Availability

Pricing Information

$10,000/year
Mira AI is included in Meltwater’s Starter plan, with advanced capabilities in Pro, Enterprise, and Agency tiers. Starter has an indicative starting price of $10,000 USD/year; final pricing is scoped to selected products, coverage, usage, and contract terms. Most agreements are annual with a 12-month minimum. Complex integrations, data imports, or multi-region setups may incur a one-time onboarding fee.
Free Trial Offered?

Pricing Information

Free
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad

Supported Platforms

SaaS

Customer Service / Support

24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub

Company Facts

Organization Name

Meltwater

Date Founded

2001

Company Location

United States

Company Website

www.meltwater.com/en/ai

Company Facts

Organization Name

Medialyst

Company Location

United States

Company Website

medialyst.ai/

Categories and Features

Categories and Features

Public Relations

Not specified

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