Mirakl vs. Azure Marketplace

Clazar is the leading Enterprise Cloud GTM Platform built to help cloud Go-to-Market teams list, transact, and scale revenue across AWS, Microsoft Azure, and Google Cloud marketplaces. Designed for modern SaaS and enterprise technology companies, Clazar unifies the entire cloud marketplace lifecycle into one powerful system, helping teams close deals faster, eliminate operational bottlenecks, and unlock exponential growth through hyperscaler channels. From compliant marketplace listings to private offer creation, contract execution, usage-based metering, and revenue reconciliation, Clazar automates every step of the cloud sales cycle with zero operational lift. Revenue teams can launch listings in days, generate private offers in minutes, and manage renewals and complex sales motions seamlessly, all from a single platform built for speed and scale. Clazar integrates directly with Salesforce and HubSpot, enabling sellers, partnerships leaders, RevOps, and finance teams to run marketplace and co-sell motions inside the tools they already use. With bi-directional sync between the CRM and cloud partner portals, teams gain real-time visibility into the pipeline, offer stages, billing, payouts, and forecasting. Clazar also empowers organizations to accelerate co-selling with hyperscalers by automating referrals, governance workflows, approval chains, and partner reporting. With embedded automation, advanced analytics dashboards, and enterprise-grade compliance, Clazar helps teams scale marketplace operations confidently without adding headcount. Trusted by 300+ high-growth companies, including Zapier, Supabase, Replit, Pinecone, Perplexity, Confluent, and Secureframe, Clazar is the platform powering the next generation of cloud marketplace success.

SaaSify is an agentic Cloud GTM platform built to replace the three separate listing processes, offer workflows, and funding paperwork that AWS, Azure, and Google Cloud Marketplace usually demand. AI agents handle the repetitive work - drafting and filing listings in roughly 90 minutes, sending private offers straight from Salesforce or HubSpot, and locating and filing co-sell opportunities to partner portals as they appear. What sets SaaSify apart is pairing that automation with hyperscaler experts who stay involved long after go-live, managing FTR approvals, certification renewals, and quarterly program changes across all three clouds. Cloud funding requests move through the same automated system, so committed dollars get claimed instead of lapsing unused. Sales, usage, billing, and payouts for every cloud roll up into one dashboard. SaaSify supports 500+ ISVs, more than $5B in managed marketplace revenue, and a 4.9 out of 5 rating on G2.

Descartes Sellercloud is a powerful ecommerce growth platform built to provide end-to-end management of product catalogs, inventory, order processing, purchasing, fulfillment, and shipping through a single, integrated system. With over 350 seamless integrations across major marketplaces like Amazon, Shopify, Walmart, and Wayfair, Sellercloud enables sellers to reach a broader audience and open new revenue streams. Its robust automation capabilities help businesses eliminate manual workflows, reduce inventory discrepancies, and accelerate shipping, thereby increasing operational efficiency. Sellercloud’s flexible solutions accommodate diverse ecommerce models, including wholesale, retail, third-party logistics (3PL), FBA sellers, and refurbished product sellers, ensuring each business receives customized support. The platform is trusted by thousands of customers who have experienced significant improvements in growth, order accuracy, and process automation. Sellercloud assigns a dedicated product expert to every client, providing personalized onboarding and ongoing assistance to optimize success. Advanced features such as warehouse management, order rule engines, predictive purchasing, and reporting offer businesses deep control and visibility. Sellercloud also supports electronic data interchange (EDI) and a wide variety of payment gateways and shipping partners to cover all operational needs. Frequent product updates and an active community foster continuous innovation and collaboration among users. By consolidating ecommerce management in one place, Sellercloud empowers companies to automate the ordinary and focus on scaling their business effectively.

Creatio is an agentic CRM and workflow platform with no-code and AI at its core, enabling organizations to automate workflows and manage customer relationships with unmatched flexibility and speed. Its intuitive no-code platform—combining visual application design, drag-and-drop process automation, and embedded AI—empowers business users to build and evolve applications of any complexity without heavy IT dependency. Teams can orchestrate both structured and unstructured workflows, leverage real-time analytics, and create dynamic dashboards, all while accelerating development cycles by up to 10×. At the core of the platform are AI agents that can understand context, analyze data, make decisions, and execute tasks across end-to-end workflows. This agentic approach enables organizations to automate not just tasks, but entire business processes—driving higher efficiency, faster time-to-value, and improved business outcomes. Creatio also offers a rich marketplace of pre-built applications, industry workflows, and connectors, allowing organizations to rapidly extend capabilities and adapt to evolving business needs. Built on a modern, AI-native architecture, the platform ensures seamless integration and scalability across the enterprise ecosystem. The Creatio CRM suite unifies marketing, sales, and service on a single platform with embedded AI agents, delivering a cohesive and intelligent customer journey. Organizations can deploy the full suite or individual modules, gaining the flexibility to scale and innovate while maintaining a single source of truth across all customer-facing operations. Creatio is headquartered in Boston, US, has 1000 employees, 7 offices globally, and $300M in revenue.

Introw is the modern PRM built for today’s fast-moving partner teams. It lets B2B companies launch powerful, fully integrated partner portals directly on top of their CRM - including HubSpot and Salesforce - with no clunky setup or long timelines. Introw provides key capabilities such as: ✔ CRM-integrated lead & deal sharing flows with AI-driven channel conflict resolution ✔ Content enablement and tracking ✔ AI-powered support agent for partner assistance ✔ AI-enabled learning management system (LMS) ✔ Off-portal engagement via smart nudges through email and Slack By meeting partners where they already work, Introw makes adoption easy and collaboration seamless. And with deep integrations like Slack, Crossbeam, and PowerBI, it fits right into your existing workflow.

MikMak, a SPINS company, is a global software company that provides a leading commerce intelligence and orchestration platform for multichannel brands, helping them grow in real-time.

Vehicle Acquisition Network (VAN) is buy center software for franchise and independent auto dealerships, built for buying used cars directly from private sellers. Dealers use it to buy from consumers in their market before those cars reach the auction lane. How it works: - VAN scans 25+ online marketplaces for for-sale-by-owner vehicles and puts them in one dashboard, matched to your buy box (year, make, model, mileage) inside your territory. - It filters out listings from other dealers, scam listings, and Do-Not-Call numbers, decodes each VIN, and adds live market valuation. - Your buyer calls, texts, and emails sellers from inside VAN, and every conversation stays attached to the vehicle. - One click pushes a car into vAuto, where your manager appraises it. CARFAX and AutoCheck reports run inside VAN. - VAN runs inside VINCUE Buy Center Pro as VAN Mode, where VINCUE applies your buy plan to each private-seller car. Plans: - Professional ($1,695/month): the core platform plus an Acquisition Coach™, an experienced private-party buyer who meets with your team. Every plan includes one. - VAN Accelerate™ ($2,495/month): adds automated text and email outreach, automated follow-up for unresponsive sellers, automatic replies to KBB ICO leads within minutes, and automatic responses to AccuTrade leads. - VAN Managed Buyer™ ($5,995/month, 90-day initial term): VAN hires, trains, and manages a full-time buyer who works only for your store on sourcing, outreach, and negotiation. Your desk inspects, makes the final buy decision, and signs the check. Listed prices are starting rates; final price depends on territory size and number of users. Software plans go live in about four days, and Canadian dealers are billed in CAD. VAN was founded in 2013 by Tom Gregg and serves dealers in the United States, Puerto Rico, and Canada. To see VAN on your market, call 855-952-4949.

Portal Wholesale is a wholesale-focused sales platform that combines CRM functionality, order management, buyer discovery, meeting scheduling, and B2B marketplace capabilities into a unified system built specifically for fashion wholesale businesses. Created for wholesale brands, showrooms, and sales reps, Portal Wholesale replaces spreadsheets and disconnected sales tools with a centralized platform designed around seasonal selling cycles, linesheets, products, markets, and buyer relationships. The platform allows sales teams to manage prospects, accounts, contacts, deals, orders, and follow-up workflows while syncing all communication directly from Gmail through an integrated CRM extension. Portal Wholesale includes advanced scheduling tools optimized for showroom operations and trade shows, allowing brands to coordinate buyer appointments, round-robin scheduling, market calendars, and rep availability in one system. The platform also supports complete order and linesheet management with detailed visibility into seasons, products, line items, shipments, and revenue attribution across the wholesale pipeline. Integrations with Joor and NuOrder allow teams to synchronize orders and wholesale operations while maintaining pipeline visibility inside Portal Wholesale. In addition to CRM and sales management tools, Portal Wholesale operates a curated wholesale marketplace where more than 150,000 active retail buyers discover brands and source products, helping brands generate inbound leads and buyer engagement directly inside the platform. Teams can share branded linesheets, lookbooks, and assets using tracked links that provide engagement analytics and buyer activity insights within the CRM timeline. Built specifically for fashion wholesale rather than adapted from generic CRM software like Salesforce or HubSpot.

AuctionMethod is white-label auction software built on a flat-fee model: no commissions, no per-lot fees, no platform skim, and no contract, so clients keep the revenue from every sale instead of splitting it with the platform. Since 2012, AuctionMethod has also offered custom auction software development for auction businesses whose workflows do not fit an off-the-shelf platform. Based in Massachusetts, serving the U.S., Canada, Australia, and New Zealand, AuctionMethod works with auctioneers, estate liquidators, farm and heavy equipment, industrial, salvage and recycling, non-profit, corporations, retail liquidators, auto/car dealers, real estate, arts and collectibles, and single-use auction businesses. Clients keep 100% ownership of their bidder lists, seller lists, item data, images, and transaction history on a fully white-label auction website rather than a shared marketplace listing. AuctionMethod has earned the SourceForge Spring 2026 Top Performer Award in Auction Software and is rated 4.9/5 on Capterra and SourceForge, with a 94% renewal rate. The platform handles catalog and lot management, consignor setup, bidder registration, invoicing, payment processing, tax handling, and reporting, and supports auction event types including timed online auctions, simulcast auctions, blind timed auctions, catalog-only, fixed-price, and perpetual events. For live, rapid-fire simulcast auctions, latency is critical: AuctionMethod specializes in real-time speed under one second so online bidders do not miss the auctioneer's hammer, running on infrastructure that is fully hosted with daily backups, auto-scaling for high traffic, and security updates included, with 100% uptime tracked on a public status page. Pricing starts at $100/mo with a $250 one-time setup charge and is published publicly, with a 30-day free trial and no credit card required.

RallyFuel connects college athletes, fans, and brands by streamlining verified NIL (Name, Image, Likeness) agreements. Our cutting-edge platform makes the entire NIL experience easier, covering everything from deal discovery and negotiations to compliance and smooth payment processing. Athletes can leverage our service to monetize their personal brands through opportunities such as fan interactions, signing events, public appearances, social media advertising, and brand collaborations. Fans benefit from authentic relationships with their favorite college athletes through transactions that are both clear and compliant with NCAA standards. Key features of our platform include: - Genuine athlete profiles - Safe payment systems - Compliance tools for NCAA regulations - Standardized contract templates and agreements - Performance analytics - A direct marketplace linking fans and athletes Tailored to meet the needs of the changing college athletics landscape, RallyFuel ensures that every interaction is transparent, compliant, and beneficial for athletes, fans, and educational institutions, ultimately nurturing a thriving community around collegiate sports. Our dedication to transparency enables all participants to trust the process and feel empowered in their interactions, fostering a culture of mutual respect and collaboration.