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What is MobileAction?

Apple Ads Partner | Growth partner of apps building app store marketing with AI, automation and expertise Founded in 2013 in San Francisco, MobileAction is a pioneer in app analytics and a growth partner for apps and games, focused on organic and paid user acquisition. Recognized as the go-to platform for app marketers aiming to rank in the top charts on the App Store and the Google Play Store, MobileAction supports scalable growth across acquisition channels. As an official Apple Ads Partner since 2020, MobileAction offers automation, optimization, research, and monitoring capabilities that simplify campaign management and help identify high-impact opportunities. Part of InMobi Advertising since 2026, MobileAction operates as a dedicated platform for app store marketing. With data on 140M+ ad creatives, 6M+ keywords, 5M+ apps, 100K+ publishers, and 700K+ advertisers, MobileAction equips marketers with the intelligence needed to manage and improve app store marketing performance.

What is AppFollow?

Your prompt engagement with the demands of the mobile industry is crucial for success. Centralize the monitoring of app performance, including ratings, reviews, and organic growth metrics. Utilize a comprehensive review management system that streamlines your processes and conserves valuable time. This all-encompassing ASO (App Store Optimization) solution facilitates the organic user acquisition journey. Every stakeholder in the mobile app development process can reap the benefits of a unified workspace designed for collaboration. By minimizing the time dedicated to managing reviews, you can enhance the efficiency of your customer support operations. The Ratings & Reviews Dashboard allows for responses to all app feedback from a single location. With features such as automated translations, tagging, and replies, your workflow becomes even more efficient. Essential KPIs and SLA tracking are available for customer support, ensuring that you meet your service-level agreements. Seamless integration with platforms like Helpshift, Salesforce, and Zendesk enhances your support capabilities. Boost your organic installs and achieve a competitive edge in app rankings. The ASO Dashboard provides critical KPIs and metrics to assess your ASO effectiveness. Stay informed about trends in keyword popularity and utilize keyword research automation that leverages real-time data, along with a difficulty score and additional keyword metrics. Gain valuable marketing insights that enhance your app's visibility and utilize app page optimization tools that can significantly improve your app's performance in the marketplace. By taking advantage of these resources, you can ensure sustained growth and visibility in the ever-evolving mobile app landscape.

Media

Media

Integrations Supported

App Store
AppsFlyer
Google Play
Slack
Adjust
Airbridge
Apple Search Ads
Branch
Kochava

Integrations Supported

App Store
AppsFlyer
Google Play
Slack
BI Book
Basecamp
Chattermill
Discord
ElectroNeek
Helpshift
Omnidesk
Salesforce
Telegram
Zendesk

API Availability

API Availability

Pricing Information

$15
MobileAction offers different plans for companies at all levels.
Free Version
Free Trial Offered?

Pricing Information

$23 per month
Free Version
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone
iPad

Customer Service / Support

24 Hour Support
Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

MobileAction

Date Founded

2013

Company Location

United States

Company Website

www.mobileaction.co

Company Facts

Organization Name

AppFollow

Date Founded

2014

Company Location

Finland

Company Website

appfollow.io

Categories and Features

Ad Intelligence

Not specified

App Store Optimization (ASO)

App Store Localization
Benchmarking
Competitor Monitoring
Keyword Research Tools
Rank Tracking
Reporting / Analytics
Reviews Management

Campaign Management

Channel Management
Event Triggered Actions
Multi-Campaign

Keyword Research

Not specified

Mobile App Analytics

Channel Attribution
Cohort Analysis
In-App Events Tracking
Retention Tracking
Revenue Tracking

Categories and Features

AI Review Management

Not specified

App Store Optimization (ASO)

Benchmarking
Competitor Monitoring
Keyword Research Tools
Rank Tracking
Reporting / Analytics
Reviews Management

Keyword Research

Not specified

Mobile App Analytics

Channel Attribution
Revenue Tracking

Mobile Marketing

Engagement Monitoring
Text Messaging

Review Management

Dashboard
Negative Feedback Management
Review Monitoring
Review Notification
Sentiment Analysis
Social Sharing

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