Mobito vs. LiveRamp

Mobito stands as a reliable source of connected-vehicle information and mobility intelligence, offering privacy-centric, fully anonymized real-time and historical data across Europe and the United States. We facilitate evidence-based planning and operational strategies by converting raw vehicle data into practical indicators applicable to various scenarios, including optimizing traffic flow, conducting transportation analytics, selecting electric vehicle charging locations, implementing road-safety measures, maintaining road infrastructure, gaining fleet insights, analyzing retail trends, mapping supply chains, and assessing macro-economic indicators. Our suite of connected-vehicle data and intelligence products features Mobito Probe Data, Driving Events, Origin-Destination metrics, Standstill data, and Road Health datasets, along with harsh driving events and other resources that utilize over 50 connected vehicle signals. These offerings are further enhanced by derived metrics, analytics layers, and outputs that are ready for decision-making. We source our data from a carefully vetted network of original equipment manufacturers (OEMs), fleet operators, and mobility service providers, ensuring extensive geographic reach, consistent quality, and adherence to regulatory standards. Mobito allows for smooth integration through APIs, secure batch exports, and user-friendly dashboards that seamlessly fit into existing analytical and operational processes. In addition to vehicle data, the Mobito Data Marketplace offers access to over 20 supplementary mobility datasets, providing richer analysis with added context and nuance. For organizations aiming to enhance their offerings, improve decision-making processes, or venture into new markets with dependable mobility data and intelligence, Mobito serves as a committed partner for delivering actionable insights and fostering long-term growth. By aligning with Mobito, clients can leverage a wealth of expertise and resources to navigate the evolving landscape of mobility.

We prioritize the security of data while ensuring it remains easily accessible for organizations. The Safe Haven platform not only boosts customer insights but also enables extensive engagement and cultivates innovative avenues for business growth. Tailored for modern enterprises, our solution provides thorough control over how data is accessed and utilized through advanced software for identity management, activation, and collaboration. By effectively managing data access, businesses can reveal critical insights and enhance revenue, all while maintaining stringent regulations on data usage. Our platform allows for seamless connections with target audiences across diverse channels, platforms, publishers, or networks, while securely managing data transitions between identity domains to improve results. Additionally, we protect customer information with state-of-the-art privacy technologies and advanced methods that minimize data movement, yet still facilitate insightful analysis. This approach not only empowers businesses to excel in a data-driven environment but also ensures adherence to the highest data protection standards, fostering trust and reliability in their operations. Ultimately, our commitment to secure and efficient data management equips businesses with the tools they need to succeed in an increasingly competitive landscape.