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What is Moloco?

Moloco is a state-of-the-art platform that leverages machine learning technology to provide advanced advertising solutions designed to foster business growth through improved strategies for user acquisition, monetization, and engagement. It offers a comprehensive range of tools, including Moloco Ads, Moloco Commerce Media, and Moloco Streaming Monetization, enabling companies across various industries—such as mobile apps, retail, and streaming services—to fully utilize data-driven insights and automation. By tapping into the power of machine learning, Moloco’s platform enhances ad targeting and increases return on investment, while also enriching the customer experience through customized and effective advertising campaigns. This forward-thinking strategy not only aids businesses in achieving their objectives but also evolves in response to the dynamic landscape of market demands, ensuring they remain competitive. As a result, Moloco positions itself as a pivotal partner for companies seeking to thrive in an increasingly complex digital advertising environment.

What is DSP Prime?

Unlock immediate access to advanced data insights, improved advertising efficiency, and a streamlined method for diversifying your ad spend to achieve optimal results. To create customized growth strategies and implementations, it is crucial to ensure that your Demand-Side Platform (DSP) is working in your best interest. Our experts utilize targeted techniques and well-articulated high-intent audience profiles to maximize your campaign effectiveness. You will enjoy a comprehensive dashboard that highlights essential performance metrics for your advertising efforts. This platform has been crafted by industry veterans using the most extensive first-party customer data available, all while providing the most competitive pricing in the industry. Utilize detailed consumer insights to design personalized marketing campaigns across multiple platforms, such as websites, applications, and television. Clients are equipped with their own access to track campaign performance, which refreshes every 15 minutes for up-to-date insights. Furthermore, employ customized media buying strategies to boost brand recognition, reconnect with past customers, and gain a competitive advantage. You also have the opportunity to have AI create unique creative assets and headlines that seamlessly align with your content strategy, ensuring a unified message. This cutting-edge approach not only enhances your advertising impact but also significantly contributes to your overall marketing success, positioning your brand for sustained growth in a competitive landscape.

Media

Media

Integrations Supported

5X
Amazon
Kochava
MyTracker
Placements.io
Segwise

Integrations Supported

5X
Amazon
Kochava
MyTracker
Placements.io
Segwise

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Moloco

Date Founded

2013

Company Location

United States

Company Website

www.moloco.com

Company Facts

Organization Name

Carbon6

Company Location

Canada

Company Website

www.carbon6.io/dsp-prime

Categories and Features

Click Fraud

Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking

Machine Learning

Deep Learning
ML Algorithm Library
Model Training
Natural Language Processing (NLP)
Predictive Modeling
Statistical / Mathematical Tools
Templates
Visualization

Retargeting

A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting

Categories and Features

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