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What is MyTracker?

MyTracker is a comprehensive analytics and attribution solution specifically designed for mobile applications and websites. This platform enables businesses to extract crucial insights about their audience, assess the success of their advertising efforts, and accurately forecast potential revenue streams. Among its key features are attribution services for both mobile apps and websites, the ability to engage targeted audiences, and tools for optimizing advertising campaigns, along with in-depth insights into user demographics, interests, and behaviors. Furthermore, it provides revenue analytics spanning various traffic sources, offering long-term lifetime value predictions that can reach up to two years, complemented by an anti-fraud system aimed at detecting and reducing ad fraud risks. Users also enjoy the advantage of unlimited raw data export and storage, easy integration via pre-built plugins for popular platforms such as WordPress and Joomla, and outstanding support through multiple channels. With SDK compatibility for platforms including iOS, Android, Unity Ads, and Flutter, as well as support for alternative app stores, MyTracker effectively connects with various advertising sources to enhance its tracking functionalities. This tool emerges as an essential asset for companies looking to refine their digital marketing approaches, ultimately driving better results and increased efficiency in their campaigns. By leveraging the capabilities of MyTracker, businesses can confidently navigate the complexities of digital analytics.

What is Localytics?

Deepen the bond your customers have with your brand through every engagement by elevating their experience beyond simple personalization to delivering precisely tailored actions that create significant and enjoyable interactions. Leading brands choose Localytics to amplify their customer engagement efforts, and we can help you build a robust connection with your audience through effective customer interactions. Begin by obtaining deep, contextual insights into your customers, which will inform your approach. Next, design uniquely personalized experiences by leveraging sophisticated intelligence and custom features. It's essential to interact with your customers in the environments they prefer, ensuring that these engagements are both relevant and impactful. Additionally, unify these strategies with committed support that will help steer your overall strategy and realize your brand goals. Don’t miss the chance to schedule an online demo with one of our knowledgeable team members to learn how our solutions can foster your business's growth and enhance customer loyalty. This could also serve as a valuable opportunity to uncover groundbreaking strategies that cater specifically to your unique requirements. By investing in these approaches, you can ensure that your brand remains memorable and cherished by your customers.

Media

Media

Integrations Supported

AppLovin
AppNext
Apple Search Ads
Apple iOS
Flutter
Liftoff
Mintegral
Moloco
OpenCart
Unity
Yandex Direct
ironSource

Integrations Supported

Alooma
Apptimize
Foursquare
Improvado
Optimizely One
Stackreaction
Xplenty

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

MyTracker

Date Founded

2014

Company Location

Netherlands

Company Website

tracker.my.com

Company Facts

Organization Name

Upland Software

Date Founded

2010

Company Location

United States

Company Website

uplandsoftware.com/localytics/

Categories and Features

Categories and Features

Marketing Automation

Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Sales Intelligence

Mobile App Analytics

A/B Testing
Funnel Analysis
In-App Events Tracking
Push Notifications
Retention Tracking
Uninstall Tracking

Mobile Marketing

Channel Attribution
Contextual Targeting
Engagement Monitoring
Location-Based Marketing
Push Notifications

Push Notifications

Not specified

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