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What is NGDATA Intelligent Engagement Platform?

NGDATA enhances customer engagement through its Intelligent Engagement Platform (IEP), which constructs detailed multi-attribute customer profiles (Customer DNATM) and facilitates personalized experiences through real-time interaction management. Unlike a typical Customer Data Platform, NGDATA includes advanced analytics, AI-driven features, and decision-making tools that empower clients to boost their business success by fostering a deeper customer insight, enhancing lifetime value, minimizing churn, and decreasing conversion costs. The user-friendly design of the platform ensures ease of use for business professionals, while IT and analytics teams retain oversight and governance. Established in 2012, NGDATA has expanded its presence globally with offices in the USA, UK, Europe, and Asia-Pacific, and maintains its headquarters in Ghent, Belgium. With its innovative solutions, NGDATA is positioned to redefine how businesses interact with their customers.

What is BuyerGenomics?

A dynamic software solution designed to grow and retain customers with mathematical accuracy fosters substantial growth. By utilizing cutting-edge machine learning in conjunction with marketing automation, the predictive marketing system becomes smarter, streamlining operations while improving the overall customer experience both online and offline. BuyerGenomics surpasses traditional customer data platforms, outdated email marketing services, and typical customer relationship management systems, establishing itself as the premier Predictive Marketing Automation (PMA) tool for modern retail marketers. The effective collection and organization of customer data serves as just the beginning of its capabilities. Continuously updating its extensive, omnichannel customer profiles, BuyerGenomics customizes marketing messages and timing to create the most relevant and impactful experiences for consumers. In addition to converting insights from individual customers into actionable strategies that boost revenue, it also produces analytics that offer crucial insights for enhancing your broader marketing strategy. This ability to operate on both immediate customer engagement and long-term marketing effectiveness is a testament to its innovative approach, ensuring that businesses can adapt and thrive in a rapidly changing market landscape.

Media

Media

Integrations Supported

SBS Banking Platform

Integrations Supported

HubSpot CRM
HubSpot Customer Platform
Olo
Pipedrive
Salesforce
Zoho CRM

API Availability

API Availability

Has API

Pricing Information

$0.01/year
Our pricing is subscription-based and usage-based. The total fees are a combination of the number of customer profiles and the engagements those profiles are showing to the presented experiences. That way, our pricing is linked to the usage and the success of our product.

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

NGDATA

Date Founded

2012

Company Location

Belgium

Company Website

www.ngdata.com

Company Facts

Organization Name

BuyerGenomics

Date Founded

2015

Company Location

United States

Company Website

buyergenomics.com

Categories and Features

Churn Prevention

Not specified

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Data Management

Customer Data
Data Analysis
Data Capture
Data Integration
Data Migration
Data Quality Control
Data Security
Information Governance
Master Data Management
Match & Merge

Predictive Analytics

AI / Machine Learning
Data Blending
Data Mining
Modeling & Simulation

Categories and Features

Email Marketing

Not specified

Marketing Analytics

Not specified

Marketing Automation

Not specified

Personalization

Not specified

Predictive Analytics

Not specified

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