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What is NeoDay?

NeoDay is a cutting-edge platform that utilizes artificial intelligence to improve customer engagement and loyalty, leading to substantial increases in both revenue and profits through customized, data-driven loyalty and gamification strategies. Recognized by prominent brands like Tesco, Heineken, and Texaco, NeoDay facilitates large-scale loyalty programs that serve millions of users around the world. The initiatives launched with NeoDay's resources have earned Tesco and Magneds prestigious awards for the Best Loyalty Program in Retail Worldwide and Best Short-Term Loyalty Initiative in Retail Worldwide at the International Loyalty Awards 2025. Providing an all-encompassing, AI-enhanced solution in Loyalty (which includes Points, Tiers, Customer Card, and Reward Shop) as well as engaging Gamified Experiences (such as Win Promotions and Games), NeoDay aims to propel businesses to unprecedented levels of success. Its flexible architecture offers exceptional scalability, featuring a ready-to-implement front end (SDK, Web & App) and an intuitive back end (No Code), all enhanced by a robust cloud infrastructure. Our objective is to empower retailers and consumer brands to convert loyalty into a sustainable growth engine while nurturing stronger connections with their customers. By leveraging the capabilities of personalization and data analytics, businesses can foster more impactful interactions that heighten customer satisfaction and loyalty, ultimately leading to a thriving customer-centric ecosystem.

What is Marigold Loyalty?

The landscape of brand loyalty is witnessing remarkable expansion, with 67% of consumers worldwide deeming their preferred brand's loyalty program as vital, while only 7% consider it insignificant. To forge lasting connections and motivate customers to return more often and increase their spending, it is essential to create loyalty programs that are highly tailored to recognize and reward individual customer actions. Marigold Loyalty facilitates the management of unique offers both online and offline, as well as when customers are near your establishment, by defining, managing, and targeting incentives like coupons, gift cards, discounts, cashback, sweepstakes, donations, and tangible rewards. Moreover, acknowledging members through a flexible tier system enables the delivery of personalized rewards that correspond to their level of engagement. This method not only rewards members with points for their buying habits and interactions—such as completing purchase histories, filling out surveys, writing reviews, registering, and attending events—but also deepens the bond between the brand and its dedicated clientele. Consequently, these initiatives not only bolster customer satisfaction but also significantly enhance brand engagement and loyalty. In turn, a well-executed loyalty program can lead to increased customer retention and a stronger competitive advantage in the market.

Media

Media

Integrations Supported

Marigold Engage+
Marigold Grow
Marigold LiveContent by Liveclicker

Integrations Supported

Marigold Engage+
Marigold Grow
Marigold LiveContent by Liveclicker

API Availability

Has API

API Availability

Has API

Pricing Information

€4000/month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

NeoDay

Date Founded

2023

Company Location

The Netherlands

Company Website

neoday.com

Company Facts

Organization Name

Marigold

Date Founded

2017

Company Location

United States

Company Website

meetmarigold.com/solution/marigold-loyalty/

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Loyalty Management

CRM
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management
White Label

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