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What is NestAds?

NestAds is an advanced ad management and attribution tool specifically tailored for Shopify sellers. This platform consolidates data from various advertising channels into a single dashboard, removing the need for manual tracking and enabling seamless monitoring of key advertising metrics. With its unique server-side tracking pixels that utilize first-party purchase data, NestAds effectively addresses the challenges posed by iOS 14 restrictions and the transition to cookieless browsers. Employing a multi-touch attribution model, it identifies the advertisements and interactions that lead to sales while offering adaptable attribution windows that can range from 1 to 90 days. This analytical approach fine-tunes your advertising budget, minimizes inefficiencies, and enhances your return on ad spend (ROAS). The NestAds dashboard visualizes the customer journey as a timeline, providing insights into customer interactions at every touchpoint. Additionally, it features comprehensive cohort analysis that sheds light on revenue generation, customer acquisition expenses, and various other critical metrics, empowering merchants to make informed decisions for their advertising strategies. The platform is designed to promote a deeper understanding of customer behaviors, ultimately leading to more effective marketing efforts.

What is Bloom Analytics?

Bloom is a native Shopify profit analytics and attribution app built to show Shopify merchants the margin actually retained across every product, order, country, and sales channel, not just the revenue processed. Bloom generates profit and loss reports that break down contribution margin at every level of the business, from store-wide performance down to individual products, collections, and orders, giving merchants the visibility they need to find margin leaks before they compound and hurt profitability. Profit insights on products, ad campaigns, and email channels surface recommended actions to scale, cut, or fix what is driving or hurting margin, so decisions are grounded in actual profit data rather than revenue approximations. Custom dashboards let merchants build their own profit views around the metrics that matter most to their specific business model, removing the need for manual spreadsheets or time-consuming data exports. Revenue attribution in Bloom uses a multi-touch attribution model powered by Bloom Pixel, a first-party tracking layer that connects actual Shopify orders to ad spend across Facebook, Google, TikTok, and email platforms, identifying which channels truly drive profitable orders rather than just clicks or assisted conversions. Ad spend is fetched directly from each connected channel and reconciled against Shopify order data, costs, and expenses to reflect the cash actually retained. Bloom connects natively to Claude and ChatGPT via MCP, letting merchants query their profit data conversationally and surface insights without building manual reports. Profit insights are delivered via Slack and email summaries, keeping merchants and their teams informed without requiring them to log in.

Media

Media

Integrations Supported

Shopify
Facebook
Google Ads
Instagram
TikTok

Integrations Supported

Shopify
Facebook
Google Ads
Instagram
TikTok

API Availability

Has API

API Availability

Has API

Pricing Information

$0/month/user
- Starter (Free)
4 Ad campaigns & 4 Ad groups
Unlimited budget
Targeting campaigns
10 videos editing with sale badges
Multiple TikTok Pixel
Advanced reports

- Growth ($9.99)
All in STARTER
Unlimited camps & budget
Retargeting & Retention camps
Unlimited videos editing
Email/phone files
Daily budget optimization

- Pro ($49.99)
All in GROWTH
Business Intelligence & cohort analysis
Unlimited camps, budget
NestAds Pixel with first-party data
Multi-touch attribution
Free Version
Free Trial Offered?

Pricing Information

$20/month
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

NestScale

Date Founded

2022

Company Location

Singapore

Company Website

nestscale.com

Company Facts

Organization Name

Dayspring Technologies

Date Founded

2013

Company Location

India

Company Website

dayspring.tech/

Categories and Features

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Categories and Features

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

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