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What is NetWise?

Our unique B2B-to-consumer ID graph provides the most comprehensive audience data available in the market, enabling the creation of audiences tailored to your specifications, whether broad or highly targeted. This tool allows you to engage with the same individuals across both their work and personal lives, utilizing an array of channels and devices within any sales or marketing framework. With our ID graph, you gain access to targeted B2B capabilities that are precise, thorough, and expansive. The ease of exporting your audience means you can achieve a substantial impact across various platforms, including programmatic advertising, social media, email outreach, CTV, phone campaigns, and direct mail. By linking billions of records, we ensure accurate connections between professional and consumer profiles, enhancing the effectiveness of your B2B initiatives, whether through calls, emails, or digital advertisements. Our exclusive in-house business-to-consumer ID graph stands unmatched by any other data provider in the B2B sector, as it is seamlessly integrated into our comprehensive data licensing solutions. This exceptional functionality not only boosts your marketing strategies but also guarantees optimal results, giving you a competitive edge in your campaigns. Ultimately, leveraging our ID graph can transform the way you approach your audience engagement and marketing efforts.

What is BDEX?

BDEX Omni IQ leverages artificial intelligence to assist businesses in discovering additional customers that resemble their ideal clientele. The BDEX Identity Graph employs a comprehensive network of SDKs, application publishers, and primary data sources, enabling companies to recognize consumers across various platforms. Each month, it authenticates more than 470 million hashed email-MAID-IP connections associated with 113 million households throughout the United States. As the sole identity platform that assures all IDs are linked to actual individuals, BDEX effectively eliminates any IDs associated with bots, click farms, and other types of ad fraud, along with temporary IDs resulting from Apple's ATT/DoNotTrack policies. Recognized by AdExchanger as the leading Identity Technology, BDEX offers solutions to enhance your targeting strategies and expand your customer base. This innovative approach not only improves marketing efficiency but also builds trust in the authenticity of consumer data used in campaigns.

Media

Media

Integrations Supported

The Trade Desk
Facebook
Facebook Ads
GitHub Student Developer Pack
Instagram Ads
LinkedIn
LiveRamp
Lotame
Meta Ads
PubMatic
SAP Store
Salesforce
TransUnion TruEmpower

Integrations Supported

The Trade Desk
Facebook
Facebook Ads
GitHub Student Developer Pack
Instagram Ads
LinkedIn
LiveRamp
Lotame
Meta Ads
PubMatic
SAP Store
Salesforce
TransUnion TruEmpower

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$250 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

NetWise

Date Founded

2011

Company Location

United States

Company Website

www.netwisedata.com

Company Facts

Organization Name

BDEX

Date Founded

2014

Company Location

United States

Company Website

www.bdex.com

Categories and Features

B2B Data

B2B Contact Data
B2B Intent Data
B2B Leads Data
B2B Marketing Data
Business Ownership Data
Company Data
Employee Data
Firmographic Data
Job Posting Data
Salary Data
Technographic Data

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Data Quality

Address Validation
Data Deduplication
Data Discovery
Data Profililng
Master Data Management
Match & Merge
Metadata Management

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