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What is Netmera?

Netmera streamlines the monitoring of customer engagement and the analysis of activities occurring on your website or mobile application over time. By adeptly segmenting and addressing your audience in real-time, you can engage them with the most pertinent messages. The platform allows you to classify both current and potential customer groups into smaller segments that exhibit similar traits, based on demographic information, purchasing habits, and user interactions within your applications and websites. With Netmera, you can build detailed user profiles by merging data from various sources, including your apps, websites, CRM systems, and both first-party and third-party data. This tool makes it possible to filter and reach millions of users based on specific profile characteristics—like gender, name, occupation, city, and language—effortlessly and in mere seconds. Additionally, the provision of SDKs and open APIs significantly improves the ability to create and manage comprehensive user profiles, ensuring that your marketing strategies remain both effective and efficient. Consequently, you can refine your approaches using real-time data insights, which ultimately enhances customer satisfaction and engagement while fostering long-term loyalty. By leveraging these capabilities, businesses can better understand and respond to their customers' needs.

What is Localytics?

Deepen the bond your customers have with your brand through every engagement by elevating their experience beyond simple personalization to delivering precisely tailored actions that create significant and enjoyable interactions. Leading brands choose Localytics to amplify their customer engagement efforts, and we can help you build a robust connection with your audience through effective customer interactions. Begin by obtaining deep, contextual insights into your customers, which will inform your approach. Next, design uniquely personalized experiences by leveraging sophisticated intelligence and custom features. It's essential to interact with your customers in the environments they prefer, ensuring that these engagements are both relevant and impactful. Additionally, unify these strategies with committed support that will help steer your overall strategy and realize your brand goals. Don’t miss the chance to schedule an online demo with one of our knowledgeable team members to learn how our solutions can foster your business's growth and enhance customer loyalty. This could also serve as a valuable opportunity to uncover groundbreaking strategies that cater specifically to your unique requirements. By investing in these approaches, you can ensure that your brand remains memorable and cherished by your customers.

Media

Media

Integrations Supported

Integrations Supported

Adobe Marketo Engage
Alooma
Appcues
AppsFlyer
Apptimize
BlueVenn
Branch
Databox
Etleap
Foursquare
Hevo
Improvado
Lytics
Optimizely One
Stackreaction
Xplenty

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

Netmera

Date Founded

2015

Company Location

United Kingdom

Company Website

www.netmera.com

Company Facts

Organization Name

Upland Software

Date Founded

2010

Company Location

United States

Company Website

uplandsoftware.com/localytics/

Categories and Features

Customer Engagement

Not specified

Marketing Automation

Not specified

Mobile Marketing

Not specified

Personalization

Not specified

Push Notifications

Not specified

Categories and Features

Marketing Automation

Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Sales Intelligence

Mobile App Analytics

A/B Testing
Funnel Analysis
In-App Events Tracking
Push Notifications
Retention Tracking
Uninstall Tracking

Mobile Marketing

Channel Attribution
Contextual Targeting
Engagement Monitoring
Location-Based Marketing
Push Notifications

Push Notifications

Not specified

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